Top 10 Best Appliance Brands in Australia
Across the appliance spectrum, a number of brands stand out as having higher recognition, a better reputation, a greater share of voice and all the other abstractions that conflate to become brand equity. What brand will be #1?
Wed 22/05/2013 03:48:15 / Read More »Miele co-owner talks about latest range coming at IFA 2013
Dr Reinhard Zinkann provides a preview of what the retailers and consumers can expect from Miele at the 2013 IFA exhibition and conference, to be held in Berlin in early September.
Mon 20/05/2013 02:35:27 / Read More »ASKO drops whitegoods prices for May Sale
Swedish major appliance brand ASKO is bringing back its May Sale in 2013 offering discounts of between $100 and $200 on its range of dishwashers, washing machines and dryers.
Fri 17/05/2013 09:55:31 / Read More »Blanco's community spirit shines at Mother's Day Classic
Blanco staff at Shriro Australia did their bit for the community last weekend, supporting the National Breast Cancer Foundation by participating in the Mother's Day Classic fun run.
Tue 14/05/2013 10:37:44 / Read More »Hisense expands appliance offering with launch into laundry
Hisense is the latest brand to launch into the laundry category, with the Chinese company announcing the imminent launch of two new washing machines for the Australian market.
Mon 13/05/2013 02:13:24 / Read More »ILVE on show at the Noosa Food & Wine Festival
Eurolinx Australia will be showcasing ILVE major appliances and ILVE by Vintec wine cabinets at the 2013 Noosa International Food & Wine Festival this week. This is the third year ILVE has presented at the show.
Mon 13/05/2013 01:11:28 / Read More »LG talks imminent move into new categories, appliances and celebrities
Shortly after unveiling Australia's first Curved OLED TV, LG's marketing general manager Lambro Skropidis provided some insights into what we'll be seeing from the Korean powerhouse over the coming weeks and months.
Wed 01/05/2013 05:24:07 / Read More »Avoid dishwasher washing with an Omega compact (and some cleaning tips)
Consumers buy dishwashers so they don't have to wash the dishes but what happens when you need to clean your dishwasher? Darren Sharvell, from Omega at Shriro, has some helpful tips for retailers to share with consumers.
Fri 26/04/2013 01:45:22 / Read More »"Consumers vote, sales increase." But first you must enter.
Product of the Year's tagline is "Consumers vote, sales increase". But before marketers can sit back and watch the bar on the GfK chart become a skyscraper they must first compete.
Fri 26/04/2013 01:20:51 / Read More »Smeg releases world's first 16-minute domestic dishwasher
Exactly one year since its unveiling at the Eurocucina kitchen show in Milan, Smeg has released its revolutionary new 'semi pro', high speed dishwasher that is capable of completing a full wash in just 16 minutes using 12 litres of water.
Thu 18/04/2013 10:53:45 / Read More »
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