Articles with tag you-tube

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Namedropping Sony taps Richard Roxburgh for new TVC

UnderCurrent is a noted namedropper, so it definitely appreciates Sony's use of Moulin Rouge! star Richard Roxburgh in its latest TVC.

Mon 18/06/2012 12:00:00 / Read More »

Not good enough to say 'Everybody else is price gouging, so why can't we?'

Federal Government MP Ed Husic has been campaigning for lower prices for technology products in Australia. Listen to his thoughts here and compare them with our previously published position.

Fri 30/03/2012 12:00:00 / Read More »

Meet Colin, the cartoon face of Appliances Online, online

Appliances Online, the e-tailing arm of Winning Appliances, is making a concerted push into viral advertising, with a new YouTube channel espousing the benefits of purchasing whitegoods on the internet.

Tue 25/10/2011 12:00:00 / Read More »

From Facebook to face-to-face: social media converts sales

Just under one quarter of consumers have purchased a product after reading about it on a social media network, according to research published today by RightNow, a specialist customer experience company.

Wed 27/07/2011 12:00:00 / Read More »

WD launches its flagship media centre: 1TB TV Live Hub

Western Digital yesterday launched its flagship media centre product for the Christmas rush and into 2011. The new WD TV Live Hub is a 1TB unit that claims to have the broadest range of personal content.

Thu 25/11/2010 12:00:00 / Read More »

current latest news

Pour some sugar in me: Drinking coffee the glam rock way

After nights spent slashing through mad guitar solos and defenestrating TVs in Las Vegas, every true rock star needs a pick me up in the morning. And UnderCurrent has just the thing to do the trick...

Fri 24/05/2013 11:02:01 / Read More »

A taste of Modena in Sydney: First look at the new Glem Gas showroom

Glem Gas has opened a sleek new showroom in Sydney, with plenty of space to showcase the 2013 Glem and Emilia appliance ranges, as well as a dedicated demonstration kitchen for getting hands on with the Italian products.

Fri 24/05/2013 10:26:07 / Read More »

The most out-there, unusual and eye-catching coffee machines at MICE

There's no better place to observe some unusual appliance designs that at a trade show. Here are our picks for the most eye-catching coffee machines from the Melbourne International Coffee Expo (MICE).

Fri 24/05/2013 09:58:12 / Read More »

Breville unveils world first Oracle manual automatic coffee machine

A machine that combines the customisable functionality of a solo traditional with the simplicity of an automatic: that was the goal of Breville's design team several years ago, and today it has been achieved with the unveiling of the Oracle.

Thu 23/05/2013 12:20:06 / Read More »

Coffee lovers get first look at Breville Nespresso capsule machines

Consumers and retailers alike have had a chance to see the new range of Breville and Nespresso co-branded portioned coffee machines on show in Melbourne today, before the range hits stores from next month.

Thu 23/05/2013 04:22:04 / Read More »

Vacuums and seasonal big drivers of smalls growth: GfK Temax

Despite an overall decline in value of the Australian electrical retail market, there is big value to be found in the small appliances department according to new research from GfK Retail and Technology.

Thu 23/05/2013 11:24:34 / Read More »
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AUDIO VISUAL NEWS READ ALL ARTICLES

Launch of LG Ultra HD and Curved OLED proves brand is 'category captain'

LG Electronics today unveiled its 2013 range of television products, including a Curved OLED TV, new Ultra HD models in smaller sizes at more affordable price points, and new LED LCD and plasma TVs.

Wed 01/05/2013 04:55:02 / Read More »

COOKING APPLIANCES NEWS READ ALL ARTICLES

A taste of Modena in Sydney: First look at the new Glem Gas showroom

Glem Gas has opened a sleek new showroom in Sydney, with plenty of space to showcase the 2013 Glem and Emilia appliance ranges, as well as a dedicated demonstration kitchen for getting hands on with the Italian products.

Fri 24/05/2013 10:26:07 / Read More »

PERSONAL CARE NEWS READ ALL ARTICLES

The best Mother's Day Personal Care gift ideas

Mother's Day presents a great opportunity to ramp up sales in the personal care category while also making sure there are plenty of satisfied gift recipients come 12 May 2013. Here are six of the best new personal care appliances.

Tue 30/04/2013 10:49:26 / Read More »

SMALL APPLIANCES NEWS READ ALL ARTICLES

Pour some sugar in me: Drinking coffee the glam rock way

After nights spent slashing through mad guitar solos and defenestrating TVs in Las Vegas, every true rock star needs a pick me up in the morning. And UnderCurrent has just the thing to do the trick...

Fri 24/05/2013 11:02:01 / Read More »

SEASONAL PRODUCTS NEWS READ ALL ARTICLES

Sunbeam turning beds into the Bahamas in radio spot

Sunbeam is electrifying the airwaves this week to promote its Sleep Perfect heated blanket range, buying media across the leading FM channels in Sydney, Melbourne and Adelaide.

Tue 21/05/2013 09:37:29 / Read More »

WHITEGOODS NEWS READ ALL ARTICLES

Top 10 Best Appliance Brands in Australia

Across the appliance spectrum, a number of brands stand out as having higher recognition, a better reputation, a greater share of voice and all the other abstractions that conflate to become brand equity. What brand will be #1?

Wed 22/05/2013 03:48:15 / Read More »

Poll

What is the best appliance brand in Australia?

ASKO

Breville

De'Longhi/Kenwood/Braun

Dyson

Electrolux

Fisher & Paykel

Fujitsu General

Miele

Nespresso

Smeg

Other


RETAIL NEWS

Myer's gastropodous growth continues, omnichannel still a focus

Department store Myer, a bedrock for the small appliance categories, has achieved its fourth straight quarter of comparable sales growth, registering a 0.4 per cent uptick for the third quarter of FY2013.

Wed 22/05/2013 11:53:34 / Read More »

Furniture the standout as Radio Rentals reports strong results

Thorn Group Limited, parent company of Radio Rentals, today announced its full year results, with the group reporting an 8 per cent increase in revenues, and healthy growth thanks to the furniture category and new Apple products.

Tue 21/05/2013 10:13:56 / Read More »

Harvey Norman to sell Lismore property, but building plans are 'halted'

Harvey Norman is selling its Lismore shopfront in a bid to find larger premises, but despite the retailer's strengths in property, Gerry Harvey said the company won't build a new store as its retail division has "come to a halt".

Mon 20/05/2013 01:22:39 / Read More »

Waitrose moves a step closer to Australian launch, John Lewis to follow?

Leading British supermarket chain Waitrose is making tentative plans to enter the Australian market, at least in some capacity, prompting speculation that department store John Lewis could be following.

Fri 17/05/2013 10:11:55 / Read More »