ASKO drops whitegoods prices for May Sale
Swedish major appliance brand ASKO is bringing back its May Sale in 2013 offering discounts of between $100 and $200 on its range of dishwashers, washing machines and dryers.
Fri 17/05/2013 12:00:00 / Read More »LG promotions to entice consumers and boost winter sales
LG has launched a number of promotions for the winter retail period, with cashback and bonus offers being rolled out to boost sales across three key appliance categories.
Wed 15/05/2013 12:00:00 / Read More »Hisense expands appliance offering with launch into laundry
Hisense is the latest brand to launch into the laundry category, with the Chinese company announcing the imminent launch of two new washing machines for the Australian market.
Mon 13/05/2013 12:00:00 / Read More »Bosch invites consumers to upgrade from rival brands
Consumers are being invited to "upgrade to Bosch" with a new promotional campaign offering cashback bonuses on products in the Bosch range, including kitchen and laundry appliances.
Fri 10/05/2013 12:00:00 / Read More »Buy a washing machine, shoot an albatross
UnderCurrent is not quite sure what the link is between washing machines and golf but it sure is interested to find out...
Tue 07/05/2013 12:00:00 / Read More »Samsung opens 24-hour hotline for washing machine recall enquiries
Samsung Electronics Australia has added a second hotline to field calls concerning its washing machine recall and opened up the service for 24 hour contact.
Wed 01/05/2013 12:00:00 / Read More »Samsung's 150,000 recalled washing machines linked to 15 fire incidents
New South Wales Fair Trading commissioner Rod Stowe has revealed that there have been 15 fire incidents nationwide believed to be caused by these machines, including six in New South Wales.
Wed 01/05/2013 12:00:00 / Read More »Samsung recalls six top load washing machines due to fire hazard
Samsung Electronics Australia today announced the recall of six top load washing machines, sold nationally between early 2010 and 28 February 2013.
Tue 30/04/2013 12:00:00 / Read More »A smarter wash and greater responsibility: LG's whitegoods strategy
After launching the new SmartWasher washing machine range yesterday, LG's Murray Richardson spoke to Current.com.au about the brand's strategy for whitegoods and its focus on bringing innovation to the retail floor.
Tue 09/04/2013 12:00:00 / Read More »LG launches new SmartWasher washing machine range
LG has launched a new range of SmartWasher washing machines, with the brand talking up its market-leading credentials and reiterating its "responsibility" to retailers to continue innovating and adding value in the industry.
Tue 09/04/2013 12:00:00 / Read More »Samsung's rarely bearable washing machine...
It's taken UnderCurrent a few months to find this gem from Samsung: a washing machine advertisement that doesn't need any hipster mocking to amuse and entertain
Fri 05/04/2013 12:00:00 / Read More »Samsung's new appliances launch in Australia with new form factors
Samsung has announced the first new products in its home appliance range that will appear in retail over the coming months, with several "biggest on the market" innovations as well as compact products for those short on space.
Wed 03/04/2013 12:00:00 / Read More »ASKO continues niche appliance trend with asthma and allergy washing machine
ASKO has today unveiled a new washing machine targeted at skin allergy and asthma sufferers. The W6888 Allergy Washing Machine has higher rinsing levels and improved spin structures to remove detergents after the cleaning cycle.
Tue 12/03/2013 12:00:00 / Read More »New products and local development: Samsung's appliance focus for 2013
As brands look to make their mark on the home appliance category in 2013, what are the major product launches that Samsung has planned, and what is the brand doing to position itself as an industry leader?
Tue 05/03/2013 12:00:00 / Read More »Full list of retailers that displayed Samsung's Bubble Wash video
The ACCC today released the full list of retailers that displayed the Samsung Bubble Wash video that resulted in the ACCC investigating the Korean supplier for a possible breach of the Australian Consumer Law.
Mon 21/01/2013 12:00:00 / Read More »ACCC bursts Samsung's Bubble Wash over in-store video claims
Samsung Electronics Australia has today made court enforceable undertakings to the ACCC regarding how it represents the energy savings of its Bubble Wash washing machines compared to other laundry appliances.
Mon 21/01/2013 12:00:00 / Read More »Electrolux issues recall notice for Simpson washing machines
Electrolux Home Products, the company responsible for the Australian distribution of Simpson whitegoods, has issued a recall of selected Simpson washing machines due to the risk of electric shock.
Mon 15/10/2012 12:00:00 / Read More »Fisher & Paykel reveals new washers, cooktops and ovens
In addition to launching new outdoor cooking systems, refrigerators and the Companion cooking range, Fisher & Paykel unveiled new laundry appliances, cooktops and freestanding cookers at its gala event on Tuesday night.
Thu 30/08/2012 12:00:00 / Read More »Siemens and Miele go head to head over washing machine technology
When Siemens' launched a new washing machine this week with automatic detergent dosing, Current.com.au was reminded of a very similar machine from Miele. We asked the two brands to defend their 'unique' technology.
Fri 03/08/2012 12:00:00 / Read More »'Rock-steady' major appliance category suffers slight value decline
There was a 6.3 per cent decline in value for the entire major domestic appliance sector during Q1 2012, compared to Q1 2011, though this was caused primarily due to inflated 2011 sales, according to the latest TEMAX report by GfK.
Mon 28/05/2012 12:00:00 / Read More »Electrolux, Samsung and F&P top Canstar Blue washing machine ratings
Canstar Blue has released results from its latest washing machine satisfaction survey, with Electrolux taking out top rank in the Front Loader category, and Samsung and Fisher & Paykel sharing honours in the Top Loader category.
Fri 04/05/2012 12:00:00 / Read More »Asko cuts prices for Swedish Midsummer Sale
Drawing on its Scandinavian heritage, Asko has announced the beginning of its "famous" Swedish Midsummer Sale, offering discounts including $200 off washing machines and more than $1,000 of some cooking packages.
Tue 01/05/2012 12:00:00 / Read More »Samsung joins LG as Wi-Fi appliance pioneers
Samsung has used CES to launch a new range of smart appliances for the modern home, including a Wi-Fi enabled washer, a combined oven and induction cooktop, and a fridge that manages your groceries for you.
Thu 12/01/2012 12:00:00 / Read More »Out damned spot! Panasonic washers master stains
Panasonic has added two new washing machines to its line-up, featuring the manufacturer's Econavi technology as well as a new 'Stain Master' technology that has been developed to remove common household stains.
Tue 13/12/2011 12:00:00 / Read More »Asko cuts price on dishwashers, offers Morphy Richards GWP on washers
Asko has launched two consumer promotions in the lead-up to Christmas, with the Swedish wet appliance specialist offering a special price on dishwashers and a gift with purchase on washing machines
Mon 07/11/2011 12:00:00 / Read More »Asko moves into commercial market with new washers and driers
Asko has launched a new range of commercial washing machines. The Swedish company has previously been the original equipment manufacturer (OEM) for other commercial laundry brands.
Thu 20/10/2011 12:00:00 / Read More »Miele goes Supertronic with latest washer and dryer release
Miele has boosted its washer and dryer line-up with new additions to the range featuring Supertronic technology.
Thu 06/10/2011 12:00:00 / Read More »Samsung appliances get smart with 6 new high-tech features
Samsung has used the IFA consumer electronics trade show in Berlin to launch a new focus for its appliances, centred on "Smart Innovation in the Home".
Fri 02/09/2011 12:00:00 / Read More »Samsung expands Bubble Wash range with washer & dryer combo
Following the successful launch of the Bubble Wash series of washing machines last year, Samsung has added a new combination washing machine and dryer to the range.
Tue 23/08/2011 12:00:00 / Read More »Samsung adds three models to its award-winning Series 9 notebook range
Samsung has today announced the release of three new models to its Series 9 range of notebooks. This range was a recent winner at the 2011 Australian International Design Awards.
Wed 17/08/2011 12:00:00 / Read More »Panasonic goes green with Econavi technology
While the hills are alive with the sound of carbon pricing, reducing power bills and saving the environment, Panasonic has come to the table to offer consumers a greener choice with its new "Econavi" technology.
Fri 15/07/2011 12:00:00 / Read More »Bosch and Siemens score coveted 2011 red dot awards
Bosch and Siemens have walked away with dozens of red dots in recognition of appliance quality and trendsetting design.
Fri 08/04/2011 12:00:00 / Read More »Samsung launches Bubble Wash technology in new machines
The new eco-friendly Samsung Bubble Wash front load washing machine that was showcased at IFA in September has made its way across the ocean and today been released in Australia.
Thu 07/10/2010 12:00:00 / Read More »Samsung aims for efficiency with new washing machines
Samsung Electronics has released three new washing machines that are designed to save water, energy and time through the increased use of unique technology.
Fri 28/05/2010 12:00:00 / Read More »Sanyo looking to hit aggressive sales targets (with some bizarre products)
Sanyo has outlined aggressive market share targets in the Asia Pacific markets over the next 18 months of trading.
Fri 23/04/2010 12:00:00 / Read More »New cashback promotion on Samsung washing machines
Samsung Electronics has just announced a new promotion in its whitegoods category with up to $100 cashback on selected washing machines from its front loader range.
Tue 28/07/2009 12:00:00 / Read More »

