To Russia With Product: Panasonic prepares for 2014 Winter Olympics
The 2014 Winter Olympics is now only 11 months away. Panasonic is currently moving products from across its range to Sochi, Russia, as part of its global partnership with the IOC.
Wed 06/03/2013 12:00:00 / Read More »Shooting an Apple off the head of the Olympics
It was hard to work out which companies had paid a fortune to sponsor the Olympics last night, when an invader brand made a surpise appearance at the shooting despite no financial stake in the Games.
Tue 31/07/2012 12:00:00 / Read More »2012 London Olympics start tonight so you'll need a Strong PVR
UnderCurrent's London-based Cockney uncle 'arry UnderC'ent Aye is very excited about the start of the 2012 London Olympics tonight. He's got all the details the industry needs to make the most of the Games...
Fri 27/07/2012 12:00:00 / Read More »That's Bush Australian Green and Gold my friend
Joel Milburn has left his desk at Bush Australia and landed in London for the biggest fortnight of his life. Take a look at the industry's Olympic representative in his finest livery.
Tue 24/07/2012 12:00:00 / Read More »Foxtel on Samsung Smart TV interface revealed
Samsung has released some images showcasing the Foxtel interface on its Smart TVs. Announced just in time for the 2012 Summer Olympics in London, Samsung TVs can now show selected Foxtel programming for an additional fee.
Mon 16/07/2012 12:00:00 / Read More »Bush Australia employee selected for Australian Olympic team
Panasonic, Samsung and Acer can have all the Olympics sponsorship they want, as Bush Australia is sending an actual athlete to the 2012 Summer Olympics in London.
Thu 14/06/2012 12:00:00 / Read More »Panasonic providing 16,244 pieces of Olympic equipment as it seeks World Peace
In addition to outlining how Panasonic will record and project the action from the 2012 London Olympics, the Japanese company has also outlined its vision for World Peace.
Thu 31/05/2012 12:00:00 / Read More »Samsung partners with swimmer James Magnussen for Olympics
With the 2012 London Olympics just over five months away, Samsung has announced a sponsorship deal with Australian gold medal hopeful James 'The Missile' Magnussen, who will promote the brand through advertising and appearances.
Mon 20/02/2012 12:00:00 / Read More »Will David Beckham tour Australia to promote Samsung?
Football superstar, Royal Wedding attendee and all-round nice guy David Beckham has signed on as Samsung's new Olympic Games ambassador.
Thu 05/05/2011 12:00:00 / Read More »Panasonic “sets an example” for other electronics brands
Australian Museum director Frank Howarth last night encouraged more scientific sponsorship, calling on other CE brands to stop thinking just about football and the bottom line.
Thu 10/07/2008 12:00:00 / Read More »Toshiba wheels out cycling sponsorship deal
Toshiba today announced a sponsorship deal with Australia's national cycling team, The Cyclones, and will also fund the new Team Toshiba to give Australia a better chance at gold in next year's Olympic Games.
Mon 05/11/2007 12:00:00 / Read More »1-10 11-11
