GfK thanks electrical industry for winning radio ratings
GfK Retail & Technology claims it would not have won the radio ratings contract in Australia held by Nielsen for the last 66 years without the electrical retailing industry.
Wed 20/02/2013 12:00:00 / Read More »Nielsen presents bleak consumer confidence outlook
Nielsen has presented a very bleak outlook for retailers, with the global research organisation reporting that consumer confidence has "nosedived".
Wed 27/07/2011 12:00:00 / Read More »Faster internet speeds will increase consumer time online: Nielsen report
Australians with faster internet speeds spend longer online than those with slower speeds, suggesting that instead of reducing the time spent online due to the better efficiency of higher speeds, consumers will increase online usage.
Mon 11/04/2011 12:00:00 / Read More »Retailers dominate advertising in Australia, Harvey Norman in top three
From 'yell and sell' to invasive online adds, the Australian advertising industry has experienced a substantial year on year increase with the big spenders nationwide including consumer electronics and appliance retailers.
Thu 31/03/2011 12:00:00 / Read More »Facebook and the consumer/brand connection is a revolution: online expert
Three quarters of Australians are "tapping" into other consumers' opinions as seen on social media sites, according to a Nielsen Online report. How this will impact their purchasing decisions depends on how the interaction is managed.
Tue 15/03/2011 12:00:00 / Read More »Tablet ownership tipped to triple this year
A new report today has revealed the state of the online market saying that mobile internet penetration has reached 50 per cent and will gather momentum due to the expected proliferation of tablet devices.
Tue 15/03/2011 12:00:00 / Read More »Australians optimistic despite GFC hangover
Despite retailer woes in the GFC's fall out, positive employment growth and a strong labour force is underpinning Australia's position as the most optimistic market in the developed world.
Fri 14/01/2011 12:00:00 / Read More »'Consumers are embracing the idea of recovery': Nielsen
According to the latest Nielsen Global Consumer Confidence Survey released earlier in the week, consumer sentiment around the world is on the mend with an increase of 5 points on its Consumer Confidence Index.
Thu 30/07/2009 12:00:00 / Read More »Used video game sales soar amidst downturn
As reported earlier in the week, the video games industry has performed very strongly throughout the global financial crisis, with gamers becoming more engaged with the medium. Another area which has seen a remarkable increase is in used game sales.
Thu 09/07/2009 12:00:00 / Read More »Has the recession helped the video game industry?
A recent study from The Nielsen Company has highlighted that the video game category has actually benefitted from the global recession, with gamers engaging with the medium more than ever.
Tue 07/07/2009 12:00:00 / Read More »
