LG promotions to entice consumers and boost winter sales
LG has launched a number of promotions for the winter retail period, with cashback and bonus offers being rolled out to boost sales across three key appliance categories.
Wed 15/05/2013 12:00:00 / Read More »LG signs on Ewan McGregor as home entertainment brand ambassador
LG has announced that it will be partnering with Scottish actor and Moulin Rouge! star Ewan McGregor to promote its 2013 home entertainment line-up in Australia and New Zealand.
Wed 01/05/2013 12:00:00 / Read More »A smarter wash and greater responsibility: LG's whitegoods strategy
After launching the new SmartWasher washing machine range yesterday, LG's Murray Richardson spoke to Current.com.au about the brand's strategy for whitegoods and its focus on bringing innovation to the retail floor.
Tue 09/04/2013 12:00:00 / Read More »LG launches new SmartWasher washing machine range
LG has launched a new range of SmartWasher washing machines, with the brand talking up its market-leading credentials and reiterating its "responsibility" to retailers to continue innovating and adding value in the industry.
Tue 09/04/2013 12:00:00 / Read More »Appliance Retailer magazine hits shelves with all the big industry news
The April edition of Appliance Retailer magazine is set to hit retailers this week, bringing with it plenty of insights on the electrical retailing industry, the newest products due in stores and the major trends in appliances.
Thu 04/04/2013 12:00:00 / Read More »HP targets entry level with $200 tablets, sells WebOS to LG
HP has announced the launch of a new 7-inch tablet, known as the Slate 7, offering retailers a competitively-priced option in the mobile device category. Meanwhile, the WebOS operating system has been sold to LG Electronics.
Tue 26/02/2013 12:00:00 / Read More »LG sweetens Optimus G smartphone with $25K consumer promotion
With many of the major smartphone brands announcing product launches off the back of Mobile World Congress in Barcelona this week, LG is offering consumers a $25,000 F1 racing experience to drive pre-sales of its new Optimus G.
Mon 25/02/2013 12:00:00 / Read More »The Sleeping Giant: IKEA appliances and electrical retail competition
With 7 stores in Australia, IKEA may not seem like a threat to traditional electrical retailers. But its comprehensive appliance range, no frills approach and complete store offering could be set to bring more consumers over to the Swedish way.
Mon 18/02/2013 12:00:00 / Read More »Sony diversifies into a new category with Baby Monitor
Sony is set to diversify its product portfolio and challenge the likes of Uniden and Philips with the launch of a new video digital baby monitor, the first of its kind for the Japanese AV brand.
Tue 29/01/2013 12:00:00 / Read More »Harvey Norman secures LG Nexus 4 exclusive and $97 margin
Harvey Norman has secured the exclusive Australian retail distribution for the LG Nexus 4, one of the most sought after handsets in the world.
Thu 24/01/2013 12:00:00 / Read More »UnderCurrent's lighter side of CES: Suitcase & Transparent TVs, Nokia and more
Crazy TVs, a fallen giant, creative business models and a great brand name all shine in UnderCurrent's lighthearted wrap of Day 2 at the 2013 International CES.
Thu 10/01/2013 12:00:00 / Read More »LG surprises delegates and staff with curved OLED TV unveiling
LG Electronics surprised CES delegates and even its own staff when it unveiled the world's first curved 3D OLED TV in Las Vegas this week.
Thu 10/01/2013 12:00:00 / Read More »Big brands spend big to brand every inch of Las Vegas Convention Centre
The walls around the Las Vegas Convention Centre (LVCC), home of the 2013 International CES, have made for great media for the major tech brands to promote their new wares to the trade.
Tue 08/01/2013 12:00:00 / Read More »Panasonic chooses Smarts over size, no mention of OLED or Ultra HD
Panasonic's 2013 TV line up will focus not on OLED, Ultra HD or enormous sizes but on creating the most intuitive and user friendly Smart TV experience possible
Tue 08/01/2013 12:00:00 / Read More »LG introducing OLED in March for $12k; NFC smart appliances and superphones
LG kicked off the press conference schedule today in Las Vegas with new OLED TVs, Google TVs, smart appliances, 'superphones' and more NFC connectivity in the home.
Tue 08/01/2013 12:00:00 / Read More »Top 10 Biggest Appliance Stories of 2012
There were plenty of big stories in the world of appliances this year, with administrations, takeovers and recalls as well as plenty of exciting launches to bring life into the industry - including a few totally new products.
Thu 20/12/2012 12:00:00 / Read More »The perfect Christmas lunch in 10 festive appliances
If there is one thing UnderCurrent loves more than Christmas (and associated carols) it's appliances. And top 10 lists. And food. And cooking. Conveniently, we have all these things in the one place. All your Christmases have come at once!
Mon 17/12/2012 12:00:00 / Read More »Tablets, TVs and tunes: Harvey Norman GM tips Christmas favourites
The GM of Harvey Norman has made his predictions for the best selling consumer electronics of the Christmas period, saying tablets are "going gangbusters". There are also some big categories that he expects to perform.
Thu 13/12/2012 12:00:00 / Read More »Click and compare: Just how price competitive is JB Hi-Fi Home?
Following the launch of JB Hi-Fi Home's appliance retailing website, Current.com.au took a look around at what the major retailers are offering, and how JB's prices compare.
Tue 11/12/2012 12:00:00 / Read More »Gerry Harvey to sell first $16,000 LG Ultra HD TV in Caringbah
LG's first UD TV sale will be processed tomorrow by Gerry Harvey at Harvey Norman Caringbah, in Sydney's south. The first sale is expected to be transacted at around 11am - Current.com.au understands a buyer has alread been lined up.
Thu 29/11/2012 12:00:00 / Read More »OLED can wait, as LG focuses on an Ultra High Definition Christmas
Although retailers and consumers may have hoped to see OLED in Australia before Christmas, LG will be focusing its efforts on selling the Ultra High Definition TV story this year, which it says is set to 'energise' retailers.
Fri 23/11/2012 12:00:00 / Read More »The Good Guys host rare media event (Image Gallery)
It's not often that journalists get to look inside the inner sanctum of The Good Guys - the owners are notoriously press-shy. So when the doors were opened, Current.com.au took a look around the Pay Less Pay Cash kingdom.
Thu 22/11/2012 12:00:00 / Read More »Sony's 4K TV costs a cool $25K, only available at Sony Centres
Sony has announced local pricing and availability for its new ultra high definition 4K TV. The panel will cost $24,999 ($9,000 more than LG's Ultra HD TV) and will only be available at Sony Centres in 5 cities.
Mon 05/11/2012 12:00:00 / Read More »Still being updated! All the electronics Christmas promotions in one place
Christmas promotions from Uniden, Haier, Toshiba, De'Longhi, Philips, Nespresso, Breville, Kambrook, Sunbeam, Panasonic, Kenwood, Sharp, LG, Sony, Navman and many more - more than 20 promotions currently listed.
Fri 02/11/2012 12:00:00 / Read More »LG gears up for Christmas lunch with microwave promotion
LG is promoting its range of microwaves and unique light wave ovens in the lead up to Christmas with a gift with purchase available on selected models.
Fri 02/11/2012 12:00:00 / Read More »What's in a name? 4K vs Ultra HD television
As a new wave of ultra high-definition flat panel TVs hit retail stores, a leading consumer electronics industry body has said that the technology must be correctly labelled in order to convey the full benefits to consumers.
Tue 23/10/2012 12:00:00 / Read More »LG creates role for new head of public relations
LG Electronics Australia has announced the creation of a new role heading up public relations for the company, appointing newcomer Phillip Anderson to the role.
Wed 17/10/2012 12:00:00 / Read More »LG takes Stock as former Miele manager joins commercial team
LG Electronics Australia has announced a new addition to its commercial air conditioning sales team, appointing a former Miele state sales manager as national dealer sales manager for the category.
Mon 15/10/2012 12:00:00 / Read More »Beyond the mother glass: TV technology at TCL Part 1
In part one of this special feature, Current.com.au speaks exclusively to the global head of sales for TCL about the big players in TV manufacturing and how the brand is innovating to bring customers what they want.
Mon 15/10/2012 12:00:00 / Read More »3D is a fad but Toshiba is a winner: Canstar TV ratings
New research from Canstar Blue has found that two thirds of consumers think 3D TV is a fad, while almost half of Australian consumers have 3 or more TVs in their house. In terms of brand rankings, there were also a few surprises...
Tue 18/09/2012 12:00:00 / Read More »LG prepares for summer with fridge cashback promotion
As Australian retailers gear up to sell refrigerators through the summer entertaining season, LG Electronics has announced a cashback offer on selected refrigerators in its range, targeted at getting consumers to 'fill their fridge'.
Tue 11/09/2012 12:00:00 / Read More »LG launches OLED TV that's thinner than an iPhone
Slimmer than an iPhone and bigger than any other OLED TV in the world, LG today unveiled a thin new addition to its flat panel lineup at the IFA trade show in Berlin.
Fri 31/08/2012 12:00:00 / Read More »Doors vs Drawers in refrigerator wars
UnderCurrent loves the idea of placing a door within a door, as is the case of LG's new refrigerator range. Still, it's no match for this Sanyo fridge...
Thu 16/08/2012 12:00:00 / Read More »Harvey Norman's heroes show the London brand ambassadors how it's done
While all those "athletes" spend their time "competing" for "glory" in London, UnderCurrent is delighted to see that the real heroes of the sporting world have hit Harvey Norman to show off their skills in brand endorsement.
Wed 01/08/2012 12:00:00 / Read More »TEAC joins the big guns at DHL for recycling, plus updated scorecard
TEAC has joined Sony, Samsung and LG in appointing DHL Supply Chain as its recycling partner under the National Television and Computer Recycling Scheme.
Tue 17/07/2012 12:00:00 / Read More »United Warranties collapse leaves retailers & suppliers chasing millions
The collapse of United Warranties has left 100 staff in the lurch and more than 580 unsecured creditors owed over $1.6 million. While big names such as Myer and The Good Guys are hit hard, many smaller retailers will also bear the burden.
Tue 17/07/2012 12:00:00 / Read More »LG teams with Georgie Parker to promote home appliances
LG Electronics has partnered with Australian actress Georgie Parker to promote its range of home appliances. Parker will appear across a series of print ads and TVCs to spruik products including washing machines and vacuum cleaners.
Mon 09/07/2012 12:00:00 / Read More »LG spruiks 3D TVs with new cash back promo
LG has announced a cash back offer to promote its 2012 AV and TV line-up, giving the consumers the opportunity to get up to $300 cash back when they purchase selected combinations of products from the range.
Thu 05/07/2012 12:00:00 / Read More »Watch the State of Origin decider with perfectly manicured facial hair
The epic 2012 State of Origin Series reaches its crescendo tonight, and what better way to enjoy the match - which is brought to us by Harvey Norman and Fujifilm - then with some designer stubble.
Wed 04/07/2012 12:00:00 / Read More »LG signs on with DHL for TV recycling, plus updated scorecard
DHL Supply Chain has today announced its third major partner under the National Television and Computer Recycling Scheme, with LG Electronics joining Sony Australia and Samsung Electronics Australia.
Mon 02/07/2012 12:00:00 / Read More »Leaked TV sales figures reveal interesting results for brands big and small
UnderCurrent has come across the TV sales figures by brand for May 2012. Normally a closely guarded secret, these figures offer a rare insight into the flat panel TV market.
Thu 28/06/2012 12:00:00 / Read More »New Panasonic president booked for opening 2013 CES keynote
Panasonic's new president, Kazuhiro Tsuga, has been booked to deliver the opening keynote at the 2013 International CES in Las Vegas, indicating that the Japanese electronics giant will have something special to announce at the show.
Thu 28/06/2012 12:00:00 / Read More »Panasonic moves further into appliance market with targeted refrigerator range
Panasonic yesterday expanded its home appliance range with the launch of a targeted range of bottom mount refrigerators, which are priced and featured to compete with LG, Samsung and Fisher & Paykel.
Thu 14/06/2012 12:00:00 / Read More »LG aims to be leader of the vacs with Follow Me vacuum cleaner
LG has launched a new addition to its Kompressor range of vacuum cleaners, known as the Kompressor Follow Me, which offers a 'world first' according to the company - it will follow you around the house while you vacuum.
Wed 30/05/2012 12:00:00 / Read More »Canstar surveys dishwasher brands and curious consumer behaviour
Canstar Blue has released the results of its latest consumer satisfaction survey, polling Australians on their preferred brand of dishwasher and the kinds of curious items consumers wash in their appliance.
Wed 30/05/2012 12:00:00 / Read More »Important State of Origin industry news, and a plug for LG TVs
The New South Wales VB Blues are playing the Queensland XXXX Maroons tonight in Game One of the Harvey Norman State Of Origin brought to you by Fujifilm at Etihad Stadium. And to think people say sport is now all about the money.
Wed 23/05/2012 12:00:00 / Read More »LG's steamy new dishwasher powers through grime
LG Electronics Australia has launched a new dishwasher that uses targeted jets of steam to cut through grime, promising cleaner dishes without the dreaded pre-wash.
Tue 22/05/2012 12:00:00 / Read More »Last chance to submit for Online Retail Industry Awards
Australian retailers are being invited to submit for the Online Retail Industry Awards (ORIAs), an event that recognises the achievements of businesses in e-commerce. Last year's winners included Dick Smith and Appliances Online.
Thu 10/05/2012 12:00:00 / Read More »Air conditioning gets a makeover with new seasonal styles
While there are plenty of huge, commercial-grade air conditioning units on show at the Air Conditioning, Refrigeration and Building Services Expo, there is also an emerging trend to be seen in domestic appliances.
Wed 09/05/2012 12:00:00 / Read More »Out and about at the Air Conditioning & Refrigeration Expo
Current.com.au has been in Melbourne this week to check out the Air Conditioning, Refrigeration & Building Services Exhibition. All the big brands were there, showing off their latest and greatest products.
Wed 09/05/2012 12:00:00 / Read More »Electrolux, Samsung and F&P top Canstar Blue washing machine ratings
Canstar Blue has released results from its latest washing machine satisfaction survey, with Electrolux taking out top rank in the Front Loader category, and Samsung and Fisher & Paykel sharing honours in the Top Loader category.
Fri 04/05/2012 12:00:00 / Read More »In love with 3 dimensions: LG unveils new Cinema 3D TV line-up
LG took to the Museum of Contemporary Art this week to launch its new Cinema 3D Smart TV range, showing off features such as a dedicated "Magic" Remote, Smart Share connectivity and Dual Play gaming... with a dash of K-Pop.
Fri 20/04/2012 12:00:00 / Read More »LG appoints new head of Mobile Communication
Following the appointment of a new MD for LG's Australian and New Zealand subsidiaries, the company has announced the appointment of Ben Glimmerveen as head of the Mobile Communication category.
Wed 11/04/2012 12:00:00 / Read More »LG restructures sales team, removing GM role to empower account managers
LG Australia today confirmed it has restructured its sales division, removing the role of GM of key accounts for retail operations. This position was held by Marlene Gant, who is due to appear in Supreme Court tomorrow.
Wed 28/03/2012 12:00:00 / Read More »LG's long lost Scarlet fever
Yesterday we featured the best of high concept promotions with Sony's Xperia S. Today, we look back at one of the not so best.
Tue 27/03/2012 12:00:00 / Read More »Fujitsu General is still Australia's favourite air
Fujitsu General has taken out top gong in a recent Canstar Blue survey on air conditioners, outstripping other brands in every key category. The survey also showed that more than half of consumers value energy efficiency in their air con.
Tue 27/03/2012 12:00:00 / Read More »Ex-Samsung marketer Lambro Skropidis crosses Korean divide to join LG
Former Samsung head of marketing Lambro Skropidis will start at LG Electronics on Monday 26 March 2012. Skropidis resigned from Samsung Electronics Australia in December 2011 after three years in at the company.
Fri 23/03/2012 12:00:00 / Read More »Start sweating sponsors: the NRL is back!
What do WOW Sight & Sound, Harvey Norman, Telstra, Vodafone, De'Longhi, Kenwood and Trend Micro have in common? They all love their rugby league!
Thu 01/03/2012 12:00:00 / Read More »LG Australia announces new MD
Following the departure of former managing director William Cho, LG Electronics Australia has announced the appointment of company veteran Deok Hyeon Moon as the subsidiary's new MD.
Thu 16/02/2012 12:00:00 / Read More »It's getting haute in here: LG launches new Prada smartphone
LG Electronics has turned towards high-concept, high-fashion design with the launch of the new Prada Phone by LG 3.0, the third smartphone to come out of the partnership between LG and the eponymous fashion house.
Tue 07/02/2012 12:00:00 / Read More »Samsung joins LG as Wi-Fi appliance pioneers
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Samsung has used CES to launch a new range of smart appliances for the modern home, including a Wi-Fi enabled washer, a combined oven and induction cooktop, and a fridge that manages your groceries for you.
Thu 12/01/2012 12:00:00 / Read More »LG launches internet fridge (again), plus Wi-Fi washer and smart oven
LG Electronics, the company that introduced Australia to the internet fridge, is once again drumming up connected appliances, today launching a raft of new products under its Smart Thinq Technologies banner.
Tue 10/01/2012 12:00:00 / Read More »Best of 2011: Biggest Appliance Stories of the Year
As 2011 draws to a close, Current looks at the hottest products, brands and innovations seen in the appliance category over the year.
Thu 15/12/2011 12:00:00 / Read More »If looks could chill: 1 in 4 consumers go fridge appearance over features
23% of consumers choose aesthetics over features when choosing a refrigerator, according to new data from Canstar Blue. The survey also found that Kelvinator was the favourite brand, with the highest consumer satisfaction.
Mon 05/12/2011 12:00:00 / Read More »Overseas Samsung and LG websites exploring new online sales strategy
Samsung and LG are both using their American websites to direct browsers to online stores selling their products. This idea presents an interesting case study in how to transition browsers to sales without selling directly.
Mon 21/11/2011 12:00:00 / Read More »4 out of 5 ain't bad: Consumers prefer LG's 3D TVs
LG is launching a new campaign that shows 82% of consumers prefer its Cinema 3D TVs over competitor models. It has also announced partnerships with Oakley (for 3D eyewear) and Red Bull TV (for content).
Thu 17/11/2011 12:00:00 / Read More »Samsung adds three models to its award-winning Series 9 notebook range
Samsung has today announced the release of three new models to its Series 9 range of notebooks. This range was a recent winner at the 2011 Australian International Design Awards.
Wed 17/08/2011 12:00:00 / Read More »LG answers the tough questions in response to latest fridge recall
LG Electronics Australia has today announced a voluntary recall of 24 refrigerator models. Current.com.au spoke candidly with LG general manager of sales, Michael Doyle, to find out more about this recall.
Fri 01/07/2011 12:00:00 / Read More »Smart news and sports: LG partners with SBS, Fairfax & Fox Sports for Smart TV
Following the April release of its Smart TV range, LG yesterday announced content partnerships with SBS and Fairfax Media, building on existing apps available from Fox Sports.
Wed 22/06/2011 12:00:00 / Read More »UPDATE: Look mum, no glasses! LG Optimus 3D a Prime device for new dimensions
LG Electronics has upped the ante in the smart phone game with the release today of the Optimus 3D, which it claims offers "the world's first 3D experience on a smartphone".
Tue 21/06/2011 12:00:00 / Read More »Huawei to launch new smartphone range by end of June
Huawei, the only major mainland Chinese smartphone operator in Australia, will be launching its 2011 range of mobile handsets, mobile broadband and in-home tech devices by the end of June.
Tue 07/06/2011 12:00:00 / Read More »N-Gage's grave holds no fear for Sony Ericsson Xperia Play (Optus, Telstra)
The strewn ashes of Nokia's failed gaming/smartphone platform holds no fear for Sony Ericsson, who stirred neither pomp nor circumstance in its low-key announcement today that the Xperia Play is coming next week.
Thu 02/06/2011 12:00:00 / Read More »LG Optimus Black the iPhoniest phone of all
One week after the celebrated launches of the HTC Desire S and Wildfire S, and the Samsung Galaxy S II, LG has very quietly announced the availability of the its Optimus Black handset.
Wed 01/06/2011 12:00:00 / Read More »Canon, Nikon, Samsung and LG share the spoils at imaging awards
Samsung is the best at the Entry Level, Olympus dominates at the higher end and Canon are the industry all-rounders, according to the results from the 2011 TIPA Awards.
Wed 04/05/2011 12:00:00 / Read More »LG does a deal with Harvey Norman for exclusive rights to Optimus 2X
LG has done a deal with Harvey Norman for the exclusive first rights to its new Optimus 2X smartphone. This Android handset is marketed as the world's first dual-core processor smartphone.
Mon 02/05/2011 12:00:00 / Read More »TV month brings AV accessories to the forefront
Sony, Samsung and LG have revealed their 2011 TV line up; Panasonic will showcase theirs on 11 May. With so many new panels out and about we thought it an opportune moment to speak with TV mount specialists Atdec about adding value to sales.
Fri 15/04/2011 12:00:00 / Read More »LG AV launch showcases new tricks
Do consumers just want to watch TV, or are they prepared to immerse themselves in a new internet-driven or multi-dimensional medium? LG is banking on the latter. Read on to see what LG showcased in their 2011 TV line up.
Fri 15/04/2011 12:00:00 / Read More »LG joins Telstra in the cheap Android smartphone race
Joining Telstra in the cheap smartphone race today is LG. The Korean supplier has announced the Optimus Me, a candybar Android model aimed squarely at the entry level.
Wed 30/03/2011 12:00:00 / Read More »One week left to enter the Australian International Design Awards
Local designers have only one week left to enter their products into the 2011 Australian International Design Awards for a chance to recieve recognition for stellar design and fucntionality as well as Design Awards endorsement.
Thu 24/03/2011 12:00:00 / Read More »Laundry appliances get a rinsing in consumer survey
Top loaders, front loaders and dryers get a good and not so good spin in the latest series of Canstar Blue consumer satisfaction surveys. Read on to see who trumps who in the laundry room.
Fri 04/03/2011 12:00:00 / Read More »Competition will test iPad 2's popularity, with 2 March launch expected
Apple is expected to reveal the iPad 2 at a press conference in California on 2 March 2011 (3 March in Australia). New competition will test exactly how popular the iPad is.
Thu 24/02/2011 12:00:00 / Read More »Telstra up to speed with new 4G network as LG reveals first 4G smartphone
As major mobile suppliers reveal their new lines of internet enabled smartphones and tablets in Barcelona this week, Telstra has come to the party by announcing its intention to upgrade its wireless network with 4G technology by the end of 2011.
Tue 15/02/2011 12:00:00 / Read More »Daikin most energy efficient air conditioners: consumer survey
Daikin has surpassed market leader Fujitsu in a consumer satisfaction survey which has measured key indicators such as energy efficiency, price, after sales service and reliability. Read on to see which air conditioner supplier came in last.
Wed 09/02/2011 12:00:00 / Read More »LG announces 3D Android Honeycomb powered tablet
The LG G-Slate was announced in the USA today marking the second time this week LG has publicised a major product to be unveiled at the Mobile World Congress on 14 February 2011 in Barcelona.
Thu 03/02/2011 12:00:00 / Read More »It's official, LG announces a 3D smartphone
The Korean mobile manufacturer has announced its intention to unveil what it describes as the world's first full 3D smartphone at the Mobile World Congress 2011 in Spain later this month.
Tue 01/02/2011 12:00:00 / Read More »High inventory of LCD TVs restricting production plans
A report released by Californian research company DisplaySearch has revealed concerns over a backlog of LCD TV inventory for brands, causing what the report refers to as "restrained production plans" for the first months of 2011.
Fri 21/01/2011 12:00:00 / Read More »The verdict is in: Samsung had the best Xmas TV offer
The verdict of retailers and consumers is in, and it's loud and clear, Samsung had the most attractive pre-Christmas TV deal on the market during the biggest selling period of the year.
Fri 14/01/2011 12:00:00 / Read More »LG and Samsung launch new channels on BigPond TV
On the back of an IPTV-oriented Consumer Electronics Show (CES), Samsung and LG have today announced seven new TV channels with the launch of BigPond TV to their range of connected TVs.
Wed 12/01/2011 12:00:00 / Read More »Hisense cash rebate for energy fallacy
Hisense is offering a cash rebate out of concern for consumers who were potentially misled about the energy consumption and costs of running a chest freezer launched in 2007.
Mon 10/01/2011 12:00:00 / Read More »2010 in Appliances, Digital and Retail: The Losers
In our last update of the year, we look at those brands, retailers and individuals that struggled in 2010. It wasn't the easiest year for the industry, but these players had a worse time than most.
Fri 24/12/2010 12:00:00 / Read More »2010 in Appliances, Digital and Retail: The Winners
For Current.com.au's last day of the year, we look back at 2010 to find out who the biggest winners were throughout the year. There are a couple of digital brands, some appliance players, one retailer and a very unpopular man.
Fri 24/12/2010 12:00:00 / Read More »Best of 2010: Biggest Appliance Stories of the Year
Recalls, retorts and Ruslan dominated interest in the appliance industry in 2010. Plus, the cultural phenomon of the year proved it is as popular as people think. Find out what the five biggest appliance stories of the year were.
Wed 22/12/2010 12:00:00 / Read More »BlackBerry, LG and Sony Ericsson mobile phone news
The impending Christmas rush has not stopped several mobile phone suppliers from pumping out news. Here is a rundown on what Sony Ericsson, LG and BlackBerry have been up to.
Tue 21/12/2010 12:00:00 / Read More »3D TVs: how low will they go?
As many people in the CE industry predicted, large screen 3D TV prices have fallen under the $2,000 mark in the run up to Christmas, and in some cases, well under.
Fri 19/11/2010 12:00:00 / Read More »Refrigerators too expensive: consumer survey
An easy access drinks hatch for beer and sleek European design doesn't cut the mustard with Australian consumers, who instead, have gripes about price, a lack of storage space and shattering shelves in their fridges.
Fri 12/11/2010 12:00:00 / Read More »Sony, LG, Panasonic and Samsung Xmas TV promos: all in one place
Here it is - the important details for the four big TV promotions running this Christmas. It is now a tradition for the big guns to go all out attracting consumers, and this year is no different.
Mon 08/11/2010 12:00:00 / Read More »Samsung's $10,000 TV driving total domination of 3D TV market
UPDATED: Almost 90 per cent - don't adjust your sets - that is Samsung's market share in 3D TV in Australia. And the premium TV it launched to much fanfare is proving quite popular.
Thu 28/10/2010 12:00:00 / Read More »LG asks Mark Webber to dance in 3D
Making a rare appearance on Australian soil, Mark Webber stepped out of the hot seat and onto the dance floor last night to demonstrate LG's new range of 3D capable technologies.
Thu 30/09/2010 12:00:00 / Read More »Holy Pork Loin! France has beaten Germany at something
For probably the first time in its history, France has beaten Germany: in cooking! Gallic pride will be brimming, as LG crowns France the amateur cooking champions of the world. See the winning dish here.
Wed 29/09/2010 12:00:00 / Read More »Mayor of Seoul opens 2010 LG world cooking championship (images)
Later tonight, Australia will take on the world in the 2010 LG world championships. We will be represented by former MasterChef Australia contestant Jake, who gave us an insight into what meal he will be preparing for the judges. And it's not a snow egg.
Wed 29/09/2010 12:00:00 / Read More »MasterChef Australia pro to represent the nation at LG cooking world cup
Amateur chefs from around the world will descend on Seoul, South Korea, next week for LG’s annual Life Tastes Good Championship. Australia’s representative will be 2010 MasterChef non-winner Jake Bujayer, who finished a credible 15th in the series.
Fri 24/09/2010 12:00:00 / Read More »Suppliers rush to release 3D TVs in footy finals fever: LG, Panasonic
With footy finals fast approaching the 3D craze continues, with LG entering the expedition with a 2D-3D plasma TV and Panasonic extending the Viera range of 3D TVs.
Thu 23/09/2010 12:00:00 / Read More »LG slammed by ACCC for misleading energy labels
LG Australia has entered into a court enforceable undertaking with the Australian Competition and Consumer Commission (ACCC) over the alleged misrepresentation of the energy efficiency of 2007 and 2009 refrigerator models.
Thu 16/09/2010 12:00:00 / Read More »LG unveils two entry level smartphones to "aggressive" Australian market
In a global online launch LG last night unveiled two new Optimus smartphones with especially entry level price points, which the Korean company hopes will become a part of a "flagship range".
Wed 15/09/2010 12:00:00 / Read More »LG unveils new appliances at IFA 2010 (videos)
In these exclusive videos taken at IFA 2010, three new LG products are demonstrated - the new Styler drying cabinet which eliminates the need to iron, the new Hom-Bot robot vacuum cleaner and the latest side by side refrigerator designed by Alessandro Men
Wed 08/09/2010 12:00:00 / Read More »LG releases 3D Blu-ray player
LG has released a 3D Blu-ray disc player to enhance the illusion of depth and perception in Blu-ray format, ideally through LG 3D TVs.
Thu 12/08/2010 12:00:00 / Read More »Life's Green with LG's new branding agreement
LG has announced an exclusive three year agreement with outdoor concert circuit, A Day on the Green.
Thu 22/07/2010 12:00:00 / Read More »LG announces new marketing manager for home entertainment
LG Electronics has today announced the appointment of its new marketing manager for home entertainment. Rather than recruit from its rival brands, the new appointment comes to Australia from overseas.
Wed 21/07/2010 12:00:00 / Read More »How do the most expensive TVs on the market compare?
Samsung is the most expensive, with its new $10,000 TV the most premium of premium in retail stores. But how does this new model compare with the expensive models from Sony, Panasonic and LG? Read on to find out.
Wed 21/07/2010 12:00:00 / Read More »LG launches Good Food and Wine exhibition as record numbers expected
LG Electronics has once again invested in the Good Food and Wine Show, with consumers in Sydney encouraged to touch and feel the Korean supplier's major kitchen appliances during the show, which runs from today through Sunday.
Fri 16/07/2010 12:00:00 / Read More »LG recruits ex-Nokia pro to head up mobile MarComms division
LG Electronics Australia has today formally announced the appointment of Brad Reed to its senior category marketing manager, mobile communications position.
Thu 15/07/2010 12:00:00 / Read More »Leading appliance brands all ready for Good Food & Wine Show
A range of leading appliance brands are currently setting up their stalls at the Sydney Exhibition and Convention Centre in Darling Harbour, with the Good Food and Wine Show being uncorked this Friday.
Tue 13/07/2010 12:00:00 / Read More »New LG tablet to be "thinner and lighter" than Apple iPad
LG has confirmed it will be releasing its first tablet PC device by the end of 2010. The new tablet will run on the Android platform and will “deliver vastly superior performance while still managing to be thinner and lighter than competing devices".
Wed 07/07/2010 12:00:00 / Read More »LG releases Android Optimus with aggressive price strategy
Although LG is promoting its new Android handset, the Optimus, as being “stylish, savvy and social.” the true unique sales proposition of this device is its price point: a very aggressive sub-$500.
Wed 07/07/2010 12:00:00 / Read More »LG takes on the iPhone 4 with new Android handset
Even though the new iPhone 4 will be getting all the headlines today, LG Australia has boldly attempted to take on the competition with the launch of its first Android smartphone, the GW620.
Tue 08/06/2010 12:00:00 / Read More »LG cooking up a storm at the Good Food and Wine Shows
LG Electronics plans to back up its sizable investment in the home appliances category with showcases at the Good Food and Wine Shows around the country.
Wed 02/06/2010 12:00:00 / Read More »LG's fridge fiasco: the interview
After a day deflecting damaging headlines, LG spoke with Current.com.au to explain what went wrong in the labelling of its refrigerators. We discussed Korea, government regulations and whether LG has a culture of not caring about regulations.
Thu 18/03/2010 12:00:00 / Read More »LG apologises for energy label mistake, offers full refund
LG Electronics Australia has apologised for the 'greenwashing' scandal that enveloped it today. LG is now offering full refunds, rebates and replacements, but no explanations.
Wed 17/03/2010 12:00:00 / Read More »Whitegoods war coming as Samsung launches enormous marketing campaign
Samung Electronics is a company that has proven it has the marketing smarts to dominate the entertainment categories. Now, the supplier is focusing on whitegoods, which will cause worry amongst it competitors.
Tue 16/03/2010 12:00:00 / Read More »Well-known appliance brands dominate design award nominations
Consumer electronics brands have today dominated the nominations for the 2010 Australian International Design Awards. Read on to find out if your brand, or the products you sell, were nominated.
Fri 12/03/2010 12:00:00 / Read More »Samsung joins Pana and LG with embedded Skype for TV
It was revealed at CES that Panasonic and LG formed a partnership with Skype to embed its services in a range of their HD TV panels. Samsung has now also jumped on board with its new LED 7000 and 8000 series televisions.
Fri 26/02/2010 12:00:00 / Read More »With LG out of the pool, Hisense is now swimming with Sharks
Hisense Australia today announced it will be the new major sponsor of the Cronulla Sharks rugby league team, a post formerly held by its rivals LG.
Tue 23/02/2010 12:00:00 / Read More »LG launches free TV promotion
LG Electronics Australia has just announced a new promotion where consumers receive a bonus LG 32-inch Full HD LCD TV when they purchase selected models in LG's Full HD Plasma, LCD and LED TV range.
Tue 02/02/2010 12:00:00 / Read More »LG launches a new family of LED HD TVs
LG has introduced its new Infinia range of TVs at the CES show in Las Vegas. The supplier claims a combination of slim design, thin bezel and enhanced connectivity make LG the 3D TV supplier of choice. WATCH VIDEO FROM CES.
Thu 07/01/2010 12:00:00 / Read More »LG announces world first full HD 3D projector
LG Electronics announced the world's first Full HD single lens 3D projector this morning in the first press conference at the 2010 Consumer Electronics Show in Las Vegas. WATCH VIDEO FROM CES.
Thu 07/01/2010 12:00:00 / Read More »LG expands LED TV range
LG Electronics Australia has just announced the release of its latest 'Full LED' LCD TV in Australia. The 55-inch panel has been released due to increased consumer demand of LED technology.
Wed 16/12/2009 12:00:00 / Read More »Optus and Telstra get limited release of new LG watch phone
LG Electronics Australia has just confirmed that its new GD910 Watch Phone will finally hit stores this week. LG has warned that there will only be a limited number for sale, so consumers will have to act fast to secure one for Christmas.
Mon 07/12/2009 12:00:00 / Read More »It's official: LG Electronics Australia explains the PR change
Following the news yesterday that LG Electronics Australia is changing PR companies from 2010 onwards, the company today officially explained the reason for the change.
Fri 04/12/2009 12:00:00 / Read More »All 36 BMWs now given away in LG promotion
LG Australia has just confirmed that its Reward Yourself promotion has finally come to an end and 36 LG customers have driven away in their new BMW. Harvey Norman and The Good Guys have been acknowledged as the luckiest retail destinations.
Fri 04/12/2009 12:00:00 / Read More »Prada, Black Labels and Chocolates. Where is LG going with this?
The local launch yesterday of two new mobile phones under the Chocolate sub-brand by LG is part of a deliberate brand strategy that also ties in with LG's global premium brand ambitions.
Wed 02/12/2009 12:00:00 / Read More »LG unwraps new Chocolate phones
LG Electronics has just unveiled the latest mobile handsets in its Black Label series, the New Chocolate and New Chocolate Slide. Both handsets are designed for consumers who want their phone to be at the cutting edge of fashion and design.
Tue 01/12/2009 12:00:00 / Read More »Smartphone usage on the rise as prices fall
A leading US market research company has found that companies like Blackberry and Apple have helped boost the sales of smartphones in the marketplace, but despite this move to more technologically advanced handsets, the average price of phones are falling
Thu 26/11/2009 12:00:00 / Read More »LG says Time Machine is the best TV and PVR for the Australian Summer
The weather is heating up and so is the battle for the Australian living room with LG Electronics Australia's Warren Kim today making the controversial call that Time Machine is the best TV for the Australian Summer and he says you can demonstrate why.
Wed 25/11/2009 12:00:00 / Read More »Why LG claims the title of the 'Life's Good Company'
One of the ways that LG Electronics is building a premium brand image is the way it aims to communicate its unique product benefits to consumers. But how does LG stake a claim to being the 'Life's Good Company'?
Tue 24/11/2009 12:00:00 / Read More »LG crowns Australia's fastest texter
Last night LG Electronics Australia hosted the National Texting Championships, where three contestants had to compete in various tasks to earn $10,000 cash and a trip to New York to represent Australia in the World Cup.
Wed 18/11/2009 12:00:00 / Read More »LG's premium brand focus is global and it starts at the top
LG Electronics is focused on building a premium brand image and it wants the world to know it. Koreans don't do things by halves and when they set a target, it is more a guarantee than a goal. So how does LG propose to achieve its global brand ambitions?
Tue 17/11/2009 12:00:00 / Read More »Life's Good for LG in Australia because you heard it here first
People all over the world know what the LG initials stand for but most people would not know LG's Australian connection, which is also the reason why LG's senior Korean executives will always have a positive link to the Australian market.
Mon 16/11/2009 12:00:00 / Read More »Australian MasterChef is now LG's Smart Chef winner
It's official, Justine Schofield of Australian MasterChef was crowned LG Electronics' Smart Chef in the LG Life Tastes Good Championships 2009 cooking competition last night. Unlike other competitors, Justine used only the LG SolarDOM.
Thu 12/11/2009 12:00:00 / Read More »New Borderless LED and LCD TVs from LG
LG Electronics Australia has just announced its new range of Borderless premium televisions. The company is claiming the unique single layer screen represents the future of television design.
Mon 09/11/2009 12:00:00 / Read More »Harvey Norman and NSW are the luckiest in LG's BMW 320i giveaway
So far the Harvey Norman chain and the state of NSW have been the biggest winners in the 'LG Reward Yourself' BMW giveaway promotion with Harvey Norman selling most product and NSW producing most winners, but there are still 8 cars to be won.
Tue 03/11/2009 12:00:00 / Read More »LG Electronics is focusing on building a premium image
The BMW giveaway and now the new 'Life's 2 Good' promotion from LG Electronics Australia are the start of a continued focus on highlighting the premium qualities of the LG range.
Wed 28/10/2009 12:00:00 / Read More »LG is giving away a 23-inch Full HD LCD TV on premium purchases
With just 8 BMW 320i cars left to giveaway this week out of the original 36, LG Electronics Australia is preparing to launch into its next giveaway to promote its premium range of products, it's called 'Life's 2 Good'.
Wed 28/10/2009 12:00:00 / Read More »Samsung gets into the giving spirit with a free TV for a TV purchase
It's the season to be giving and that's what leading brands are doing. LG is halfway through its BMW giveaway, Sony is giving away PlayStation 3s, Panasonic is giving away cameras, home theatres and TVs and now Samsung is into the giving spirit.
Tue 27/10/2009 12:00:00 / Read More »Is 3D TV just a fad or the next major step in the TV evolution?
LG, Panasonic, Samsung and Sony are all working on 3D TVs. Samsung's had one in the Australian market for over a year and now Panasonic and Sony are expected to release models in 2010. But is 3D TV just a fad or is it here to stay?
Tue 27/10/2009 12:00:00 / Read More »LG Australia gives away 18 BMW 320i cars, with 18 more to go
LG Australia is halfway through its 'LG Reward Yourself' promotion with the 18th of 36 BMW 320i cars going to a customer who purchased a premium LG product. The Good Guys and Harvey Norman lead the tally on most winning purchases.
Wed 21/10/2009 12:00:00 / Read More »LG launches new air con range for summer
LG Electronics has today released five models of air conditioners for its new Art Cool Stylish range of split inverter units. This release is just in time for summer, and comes as consumers start thinking which models are best for their homes.
Thu 24/09/2009 12:00:00 / Read More »Sony focusing on IPTV, not Blu-ray recording or timeshifting
Sony has no plans to challenge LG in the timeshift TV category, or Panasonic in the Blu-ray recording market, preferring instead to focus on DVD recording and the impending IPTV revolution.
Tue 22/09/2009 12:00:00 / Read More »Introducing the new LG network twin tuner HD recorder.
Where you can watch & store shows simultaneously, share files wirelessly & connect instantly with YouTube & Picasa
Mon 07/09/2009 12:00:00 / Read More »LG pushes its premium status with new DVR
LG Electronics Australia has just announced the launch of its new, premium high definition digital video recorder. The unit sparks a recent push from the company to establish itself as a tier one brand with a premium range of products.
Fri 04/09/2009 12:00:00 / Read More »LG Helps you Protect your Family from Common Household Allergens.
LG's new range of steam laundry products helps parents protect their family with Steam Technology and Allergy Care functions.
Fri 31/07/2009 12:00:00 / Read More »LG Viewty Smart, the next generation of camera phones
LG Electronics Australia has just announced a new mobile handset that features an integrated 8 megapixel camera and Intelligent Shot Mode. According to LG, the Viewty Smart is leading the way for the next generation of camera phones.
Mon 20/07/2009 12:00:00 / Read More »LG kicks off Sydney Good Food and Wine Show
The Good Food and Wine Show officially kicked off in Sydney this morning with LG as the major sponsors. Controversial Chef Gordon Ramsay is the headline act as well as many local culinary TV hotshots.
Fri 03/07/2009 12:00:00 / Read More »Here's a first: Sony's latest Bravia is cheapest among rivals
For a company that is routinely criticised for its premium pricing, Sony has today surprised the industry by releasing a competitively priced new Bravia LCD panel.
Fri 12/06/2009 12:00:00 / Read More »LG Offers Complete Blu-ray Entertainment Experience
LG Electronics Australia (LG) sets a new standard in the audio visual industry with the launch of its first Blu-ray home theatre system, completing the Blu-ray home entertainment experience.
Mon 01/06/2009 12:00:00 / Read More »New appointment at LG Commercial Air Conditioning
In efforts to reinvigorate its commercial air conditioning category and drive an increase in commercial sales, LG Electronics Australia has just announced the appointment of a new general manager.
Thu 28/05/2009 12:00:00 / Read More »LG boosts profile among youth market
LG Electronics is supporting this year's Boost Mobile Rock the Schools tour by coming on board as official mobile phone handset sponsor of the event.
Mon 04/05/2009 12:00:00 / Read More »Apple leads smartphone market, while LG is a traditional favourite
According to a recent research report Apple is ranked number one in terms of consumer satisfaction among smartphone manufacturers and LG Electronics leads the pack when it comes to traditional handsets.
Fri 01/05/2009 12:00:00 / Read More »LG slimming down with new dishwasher
LG Electronics Australia yesterday announced the arrival of its new LD-1420T1 dishwasher with Slim Direct Drive Motor.
Tue 28/04/2009 12:00:00 / Read More »LG slides out new PRADA phone
LG has unveiled its latest addition to the very competitive mobile handset market, with the new and updated PRADA phone by LG.
Thu 23/04/2009 12:00:00 / Read More »Mixed news for LG with release of 1st quarter earnings results
LG Electronics Inc has announced its first quarter earnings results for 2009, demonstrating impressive results overall on a global basis but the parent company along with the mobile phones division saw operating profits fall.
Wed 22/04/2009 12:00:00 / Read More »Together At Last. LG Blu-Ray Disc Player & YouTube.
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New, premium Blu-ray player, BD370, bringing increased network functions including BD Live, high-speed online streaming and full HD picture quality direct to consumer's living rooms. Dolby True HD and DTS-HD Master Essential deliver high bit-rate audio so
Thu 02/04/2009 12:00:00 / Read More »LG Australia appoints new category marketing manager
LG Australia has officially announced the appointment of Stan Bilinski as their new category marketing manager.
Wed 21/01/2009 12:00:00 / Read More »LG supporting retailers with new advertising campaign
LG Electronics has launched a new television commercial to promote its range of Deluxe Split Inverter air conditioners. The TVC promotes the new range as being quieter than a mouse.
Tue 30/09/2008 12:00:00 / Read More »LG launches new air conditioner range
LG has today launched its Deluxe range of inverter air conditioners. LG believes this model satisfies the three key wants of consumers in this market: technology, efficiency and ease of use.
Mon 22/09/2008 12:00:00 / Read More »Philips departure "sad, but not unexpected"
The consumer electronics industry has reacted to the departure of Philips from the local AV market with most executives disappointed but not surprised to see another brand leave the market.
Mon 15/09/2008 12:00:00 / Read More »TEAC goes for low, low price point with new DVD players
TEAC has announced the release of two super-cheap DVD players, the DV3131 and the DV221. TEAC is persisting with DVD technology, which has been successful for them, despite the increasing shift toward new technologies.
Thu 21/08/2008 12:00:00 / Read More »LG releases digital photo frame/DVD combo
LG claims to have released the first combination digital photo frame and DVD player.
Wed 09/07/2008 12:00:00 / Read More »All the action from the 2010 LG world cooking championships (image gallery)
Check out all the tension, thrill and spills from LG's annual amateur cooking championships, featuring Australia's own Jake Bujayer.
Thu 01/01/1970 12:00:00 / Read More »
