Articles with tag consumer-promotion

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Miele cashback blitz set to sweeten winter appliance sales

Miele has launched a number of promotions across its cooking range to drive sales in the coming months, with cashback offers of $300, $500 and upwards of $1,200 available to customers.

Fri 07/06/2013 12:00:00 / Read More »

ILVE targets home chefs with kitchen appliance promotion

ILVE has launched a big marketing push for its range of major kitchen appliances over winter, with the brand offering consumers a range of gifts with purchase of selected freestanding cookers, ovens, cooktops and dishwashers.

Thu 06/06/2013 12:00:00 / Read More »

The Good Guys launches home theatre competition with $313k worth of prizes

The Good Guys has embarked on a sizeable campaign to encourage purchases of TVs and home theatre systems, offering a trip to Hollywood and more than a quarter of a million dollars worth of in-store credit as prizes.

Mon 27/05/2013 12:00:00 / Read More »

Samsung promotes French door fridges and washers with cashback

Samsung Australia has today launched a cashback promotion offering up to $600 to consumers who purchase selected models from its French door refrigerator and front load washing machine ranges.

Mon 27/05/2013 12:00:00 / Read More »

Magellan offering free Summit Series maps and discount on eXplorist range

Magellan has announced a promotions program to support its eXplorist range of personal navigation devices. The offers involve free maps and a slashing of the RRP.

Wed 22/05/2013 12:00:00 / Read More »

LG promotions to entice consumers and boost winter sales

LG has launched a number of promotions for the winter retail period, with cashback and bonus offers being rolled out to boost sales across three key appliance categories.

Wed 15/05/2013 12:00:00 / Read More »

Bosch invites consumers to upgrade from rival brands

Consumers are being invited to "upgrade to Bosch" with a new promotional campaign offering cashback bonuses on products in the Bosch range, including kitchen and laundry appliances.

Fri 10/05/2013 12:00:00 / Read More »

Acer offers incentive for clumsy tablet and notebook customers

Acer is hoping to boost retail sales and provide a point of difference in electrical stores by offering a free year of accidental damage cover on all retail notebook and tablet purchases.

Wed 08/05/2013 12:00:00 / Read More »

Fisher & Paykel dryer promotion targets movie buffs

As Australians gear up for the winter months and prepare to get more use out of their clothes dryers, Fisher & Paykel has announced a consumer promotion on its dryer line-up.

Wed 01/05/2013 12:00:00 / Read More »

UPDATED: All the 2013 Mother's Day promotions in one place

Retailers are busy gearing up for the second Christmas of the year, Mother's Day. With so many products vying for attention, suppliers are offering plenty of promotions to help retailers close the sale. Here's our wrap-up of the big deals...

Wed 03/04/2013 12:00:00 / Read More »

Panasonic offering $200 rebate on winter Air Con purchases, retail training

To encourage air conditioner sales during winter - typically out-of-season - Panasonic Australia is giving consumers a refund of up to $200 off their power bills on selected models purchased before 31 August 2013.

Wed 03/04/2013 12:00:00 / Read More »

Panasonic giving away Ugg boots and Tupperware with washers and microwaves

Panasonic Australia has announced two gift with purchase promotions to run through April and May in support of its washing machine and microwave ranges.

Tue 02/04/2013 12:00:00 / Read More »

Westinghouse offers consumers cooking hamper to promote range

Westinghouse is offering consumers a free cookbook set and food hamper in a new promotion to drive sales of its kitchen appliance range, available to customers who spend more than $2,500 on products from the brand.

Thu 21/03/2013 12:00:00 / Read More »

Mitsubishi launches air con promotion in final sales push

Mitsubishi Electric is offering consumers an Eftpos Cash Card with the purchase of selected air conditioners to help push its range in the last month of summer.

Fri 01/02/2013 12:00:00 / Read More »

Harvey Norman promotes Optus partnership with PS3 promo

After picking up the exclusive distribution of the LG Nexus 4 smartphone, Harvey Norman has started a promotion offering a PlayStation 3 to consumers who buy a phone in-store and sign up to an Optus contract.

Fri 25/01/2013 12:00:00 / Read More »

Nespresso offers coffee lovers an incentive to purchase a new machine

Nespresso has announced a promotion for consumers looking to buy a capsule coffee machine in February, offering a gift with purchase across its entire range of machines.

Fri 11/01/2013 12:00:00 / Read More »

All the electronics Christmas promotions sorted by brand

Check out what promotions are being run this Christmas to lure consumers into stores and part with their cash. This page sorts all the promotions by brand - there's Sony, Panasonic, LG, Samsung, Breville, Kambrook, Sunbeam and heaps more!

Mon 03/12/2012 12:00:00 / Read More »

Breville's Christmas promotions "bonanza"

Breville has a self-described bonanza of Christmas promotions this year covering products in its benchtop and coffee machine ranges, as well as frypans, water filters and sous vide.

Tue 27/11/2012 12:00:00 / Read More »

Sony launches summer promotion as retailers prepare for big Christmas

With one third of retailers planning to start sales before Christmas this year, it looks to be a busy time for consumers and retailers alike. Amidst this activity, Sony has launched a campaign to help bring even more consumers into stores.

Mon 19/11/2012 12:00:00 / Read More »

Panasonic targets men with Christmas shaver promotion

Panasonic is hoping to drive sales of its male shavers in the lead up to Christmas this year, offering consumers a pair of Quiksilver thongs as a gift with purchase on selected models.

Wed 14/11/2012 12:00:00 / Read More »

Fisher & Paykel refrigeration boosted with Christmas wine promo

Fisher & Paykel is giving wine lovers an incentive to purchase a French Door or Door Drawer refrigerator from its range, offering consumers a case of Grant Burge wine as a gift with purchase.

Mon 05/11/2012 12:00:00 / Read More »

Still being updated! All the electronics Christmas promotions in one place

Christmas promotions from Uniden, Haier, Toshiba, De'Longhi, Philips, Nespresso, Breville, Kambrook, Sunbeam, Panasonic, Kenwood, Sharp, LG, Sony, Navman and many more - more than 20 promotions currently listed.

Fri 02/11/2012 12:00:00 / Read More »

Eight days and eight years of TCL at the Melbourne Cup Carnival

The eight-day extravaganza that is the Melbourne Cup Carnival launches into racing tomorrow at Flemington with Derby Day - TCL will once again be there as it has since 2005.

Fri 02/11/2012 12:00:00 / Read More »

Learn the finer art of microwave cooking with Sharp's Christmas promotion

Sharp is offering consumers a range of bonuses for purchasing a microwave from its line-up this Christmas, with Pyrex glass storage sets up for grabs and dedicated cooking classes at the Sydney Seafood School.

Fri 02/11/2012 12:00:00 / Read More »

Panasonic hosts a Tupperware party for Christmas consumers

Panasonic Australia will offer consumers a special gift-with-purchase from Tupperware this Christmas with the purchase of selected models from its Inverter and Convection Microwave ranges.

Tue 30/10/2012 12:00:00 / Read More »

LG kicks off Christmas TV race with $100,000 cash and movie ticket giveaways

The fiercely competitive Christmas TV sales drive is officially upon us with LG Electronics today announcing a free movie ticket promotion on selected high-end models in its 3D range. Furthermore, one LG TV consumer will win $100,000 cash.

Mon 29/10/2012 12:00:00 / Read More »

Fujitsu General to boost summer sales with Ice Age promotion

Fujitsu General is set to promote its range of wall-mounted air conditioners this summer by offering consumers a set of four Ice Age DVDs as a gift with purchase.

Fri 19/10/2012 12:00:00 / Read More »

F&P hopes to win back dishwasher customers with free car promotion

Following a string of product recalls in recent months, Fisher & Paykel is looking to win back consumer favour with a new promotion on its full dishwasher range, offering the chance to win a Volkswagon 4WD.

Thu 11/10/2012 12:00:00 / Read More »

Canon celebrates birthday with $215,000 in travel prizes for customers

As it gears up for the Christmas retail season, Canon is offering customers the opportunity to win one of 75 holiday vouchers, as part of celebrations for the company's 75th birthday.

Wed 03/10/2012 12:00:00 / Read More »

Kambrook partners with Ice Age 4 to promote Little Chefs range

Kambrook is set to spruik its Little Chefs range in the lead up to Christmas this year with a special Ice Age 4 promotion. As well as a range of prizes that will be on offer, Kambrook will also roll out Ice Age packaging for its Ice Cream Maker.

Fri 17/08/2012 12:00:00 / Read More »

Fisher & Paykel offers free installation on new DishDrawers

After a recent recall of select models in its DishDrawer range, Fisher & Paykel has announced a special promotion for consumers, offering free installation with the purchase of new DishDrawer dishwashers in the range.

Wed 08/08/2012 12:00:00 / Read More »

Samsung offers $100 MasterCard with PC and Slate purchases

Samsung has launched a gift-with-purchase promotion for products in its Series 7 Slate PC and Series 5 Ultrabook ranges. Consumers who purchase one of the selected models will receive a Citibank MasterCard charged with $100.

Mon 06/08/2012 12:00:00 / Read More »

ASKO announces aggressive August agency offers

ASKO Appliances has announced a set of aggressive offers for its agents to use during August 2012 to encourage sales. The offers run across induction cooking, pyrolytic ovens and laundry appliances.

Tue 31/07/2012 12:00:00 / Read More »

LG spruiks 3D TVs with new cash back promo

LG has announced a cash back offer to promote its 2012 AV and TV line-up, giving the consumers the opportunity to get up to $300 cash back when they purchase selected combinations of products from the range.

Thu 05/07/2012 12:00:00 / Read More »

Sony finally launches Google TV as free bonus with Olympic TV sales

Sony Australia lit its metaphorical Olympic Flame today, announcing a special gift with purchase for its high-end Bravia TVs: the long-awaited Google TV.

Mon 25/06/2012 12:00:00 / Read More »

Teco using Androids to heat up sluggish air conditioner sales

Seasonal appliance brand Teco Australia is looking to heat up air conditioner sales this winter by offering a free Tecovision Android media centre worth RRP $249 with the sale and installation of selected units.

Tue 08/05/2012 12:00:00 / Read More »

Sony gives bad photos a second chance with Cyber-shot promo

Sony is offering consumers the opportunity to re-shoot a favourite photograph - anywhere in the world - as part of a "No More Bad Photos" campaign to promote the new Cyber-shot digital camera.

Mon 07/05/2012 12:00:00 / Read More »

Panasonic launches consumer and trade Air Conditioning promotions

Consumers of Panasonic's air con range can receive a rebate of up to $200 off their power bill while sales staff can score a free jacket by completing an online training course.

Wed 02/05/2012 12:00:00 / Read More »

Kenwood offering gifts and cash for Mother's Day

Kenwood is running a series of gift with purchase and cashback promotions on its kitchen appliance range in the lead-up to Mother's Day.

Tue 01/05/2012 12:00:00 / Read More »

All the Mother's Day promotions all in one place

Mother's Day is just around the corner and, like most years, the appliance brands are competing for the maternal dollar with a number of very alluring promotions. Here are all the 2012 Mother's Day consumer promotions in one place.

Tue 17/04/2012 12:00:00 / Read More »

Bosch & Samsung Mother's Day promotions

As retailers prepare for Mother's Day, the promotions continue to come thick and fast, with Bosch and Samsung the latest offer consumers a range of rewards and prizes.

Fri 13/04/2012 12:00:00 / Read More »

Nespresso outlines marketing campaign for new Maestria machines

Nespresso Australia and its manufacturing partner De'Longhi last night hosted its retail partners at The Ivy in Sydney to celebrate the launch of the new Maestria range of portioned coffee machines.

Wed 04/04/2012 12:00:00 / Read More »

Morphy Richards promo lets consumers rule the rainbow

Morphy Richards is taking to the social networking sites Facebook and Pinterest for its latest promotion, offering consumers the opportunity to choose the brand's next toaster and kettle colour, and win the products for themselves.

Tue 03/04/2012 12:00:00 / Read More »

Uniden crystal clear about new Bluetooth & USB XDECT home phone range

To celebrate the launch of its new XDECT 61XX range, Uniden is offering consumers a free pair of Cresyn Earphones with Swarovski Cut Crystal, via redemption, with purchases of its new USB 'smart' home phone.

Wed 28/03/2012 12:00:00 / Read More »

Sunbeam's Mother's Day promos lure foodies and coffee lovers

Sunbeam is enticing Mums with two targeted promotions for Mother's Day this year, with a trip to a coffee plantation in Byron Bay and dinner with Kylie Kwong both up for grabs.

Mon 26/03/2012 12:00:00 / Read More »

De'Longhi ups the Mother's Day promotion ante with $250 cashback

The Mother's Day coffee machine promotions keep on coming, with De'Longhi today joining Nespresso, Jura and Philips Saeco in offering consumers an attractive option for Mum.

Fri 16/03/2012 12:00:00 / Read More »

Blanco offers customers a chance to rule Brittania

With the Olympics coming to London this year, Blanco is giving consumers the opportunity to win a trip for four to the big city, by purchasing any built-in oven, freestanding cooker, cooktop, dishwasher or rangehood.

Fri 16/03/2012 12:00:00 / Read More »

Myer 'exits and rationalises' electrical category to boost margins

Myer saw a drop in sales and profits for 1H FY2012, with Electrical taking a $22m hit. The CEO said Myer was exiting and rationalising areas such as gaming, navigation and white goods, to replace them with "higher margin categories".

Thu 15/03/2012 12:00:00 / Read More »

London calling: Russell Hobbs' Mother's Day promotion

In the lead up to Mother's Day, Russell Hobbs has launched a promotion across its entire product range, offering one lucky winner a trip to London. The promo is aimed at driving traffic into stores and increasing brand awareness.

Wed 07/03/2012 12:00:00 / Read More »

Fujitsu General to drive winter sales with Free Money promotion

As Australians gear up for the cooler months, Fujitsu General has announced it will once again be running its Fujitsu Free Money promotion, following on from successful campaigns over the last 6 years.

Tue 06/03/2012 12:00:00 / Read More »

Harvey Norman taking baby steps in PhotoCentre competition

Harvey Norman is ramping up its PhotoCentre business with a competition to find Australia's best baby or toddler moment. This promotion has one of the most amusing terms and conditions notes going around.

Wed 08/02/2012 12:00:00 / Read More »

Panasonic plays it cool with Australian Open air conditioning promo

With the Australian Open kicking off in Melbourne today, Panasonic has announced a promotion giving consumers the opportunity to win an energy-saving Air Conditioner every day for the duration of the tennis competition.

Mon 16/01/2012 12:00:00 / Read More »

Positive response to new Whitfords showroom and website

The launch of the new Whitfords of Five Dock showroom has been well-received, with more space to showcase products and the introduction of two new brands. Plus, there's a new website offering multichannel retailing.

Thu 12/01/2012 12:00:00 / Read More »

Nespresso extends the silly season with gift with purchase promo

Following on from the busy Christmas sales period, Nespresso has launched a new gift with purchase promotion on its coffee machines, designed to help retailers 'maintain sales momentum'.

Mon 09/01/2012 12:00:00 / Read More »

Breville's Christmas promotion adds a frosty touch to the mix

Breville has announced it will bundle a bonus Freeze & Mix bowl with its Scraper Mixer appliances this Christmas. As an added note of cheer, the company has also announced strong sales results for its Kitchen Wizz food processors.

Mon 12/12/2011 12:00:00 / Read More »

Tefal ActiFry competition cashes in on chips

Tefal has launched a competition that asks consumers, "Are you the hottest chip?" By dressing up their own cartoon chip with clothes and accessories, Facebook users can win Tefal appliances.

Mon 21/11/2011 12:00:00 / Read More »

Whirlpool launches $100,000 promotion for 100th birthday

Whirlpool has launched a consumer promotion to celebrate its 100th birthday. From now through to 8 February 2012, Whirlpool is giving away more than $100,000 in prizes, including a new car.

Wed 09/11/2011 12:00:00 / Read More »

TomTom offers 12 free maps on new GPS purchases

TomTom has announced a free map upgrade promotion to support its authorised resellers and retailers in the lead-up to Christmas.

Mon 07/11/2011 12:00:00 / Read More »

Sneak peak at what goes on at Canon's $800,000 Island paradise

Fans of underwater encounters with Brazilian harems will no doubt be entering Canon's new competition. Check out this video outlining the strange cultural phenomenon that is Canon Island.

Fri 04/11/2011 12:00:00 / Read More »

Win a trip to your own shutter island - Canon's Christmas promotion

Last year it was the plane, this year it's a fantasy island of a different kind. Canon is gearing up for Christmas with a promotion offering customers an all-expenses-paid trip to the mysterious "Canon Island".

Thu 03/11/2011 12:00:00 / Read More »

Kambrook kicks off Christmas campaign with Little Chefs novelty promotion

Kambrook has kicked off its 2011 Christmas Little Chefs promotion, in support of its novelty appliance range, run in conjunction with the DVD and Blu-ray release of the film Rio.

Fri 14/10/2011 12:00:00 / Read More »

Miele mixes baby care and knives in steamy new promotion

Miele Australia has today announced a set of promotions to support its steam oven appliances in the lead-up to Mother's Day. Depending on a consumer's spend, they could pick up a baby care pack, some knives or a lot of knives.

Mon 28/03/2011 12:00:00 / Read More »

Breville not freezing out scraper fans this Mother's Day

Breville is running a Mother's Day promotion on its Scraper Mixer Pro, with consumers also getting a frozen dessert maker to sweeten the deal.

Tue 15/03/2011 12:00:00 / Read More »

LG to promote air con during winter

LG Electronics is offering consumers who buy selected air conditioners during winter up to $200 cash back or an LG GPS satellite navigation system valued at RRP $349.

Wed 02/04/2008 12:00:00 / Read More »

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current latest news

Breville Sous Vide Supreme maximises cooking 'doneness', now with free grill

The machine uses a gentle cooking method where up to six pouches of vacuum sealed meats, seafood, vegetables or fruit can be placed into a water bath at a controlled temperature to provide proper 'doneness'.

Thu 20/06/2013 02:35:37 / Read More »

Hands on with the Sous Vide Supreme: Image Gallery

With the launch of the Sous Vide Supreme, Breville has brought professional-level cooking equipment to regular consumers. But how does it work and how hard is it? Current went hands on (with the help of a celebrity chef) to find out...

Thu 20/06/2013 02:20:17 / Read More »

High profile Geelong ex-Retravision closes after almost 80 years

Former Retravision Southern chairman Trevor Elsworthy has closed his Geelong electrical retailer after almost 80 years of trading. At its height, Elsworthy's was one of the biggest Retravision stores in the Southern group.

Thu 20/06/2013 01:47:07 / Read More »

Microsoft starts caring about Xbox One game sharing

Microsoft has made made a swift about-face on its "platform policies" covering how users share and sell Xbox One games and how they use the console, after being 'challenged' by the gaming community.

Thu 20/06/2013 09:17:10 / Read More »

The best benchtop cooking appliances for winter

With more Australians staying indoors over winter and trying their hands at home-cooked meals, benchtop cooking appliances make for a popular purchase in the cooler months. Here's our wrap of the latest and greatest...

Wed 19/06/2013 03:20:57 / Read More »

Smeg celebrates with E&S Trading, praises Winning Appliances

Smeg and Melbourne retailer E&S Trading dressed up in Mafioso gear and uncorked the champagne this week to celebrate a successful 12 months of trading. Meanwhile, Smeg is very impressed with its positioning at Winnings...

Wed 19/06/2013 03:35:23 / Read More »
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AUDIO VISUAL NEWS READ ALL ARTICLES

Recycling Success: DHL hits its TV and PC recycling target

DHL Supply Chain, one of the co-regulators charged with facilitating the recycling of TVs and computers, has today announced that it will meet its 2012-13 target of 18,500 tonnes of e-waste.

Wed 19/06/2013 02:47:51 / Read More »

COOKING APPLIANCES NEWS READ ALL ARTICLES

Smeg celebrates with E&S Trading, praises Winning Appliances

Smeg and Melbourne retailer E&S Trading dressed up in Mafioso gear and uncorked the champagne this week to celebrate a successful 12 months of trading. Meanwhile, Smeg is very impressed with its positioning at Winnings...

Wed 19/06/2013 03:35:23 / Read More »

PERSONAL CARE NEWS READ ALL ARTICLES

The best Mother's Day Personal Care gift ideas

Mother's Day presents a great opportunity to ramp up sales in the personal care category while also making sure there are plenty of satisfied gift recipients come 12 May 2013. Here are six of the best new personal care appliances.

Tue 30/04/2013 10:49:26 / Read More »

SMALL APPLIANCES NEWS READ ALL ARTICLES

Breville Sous Vide Supreme maximises cooking 'doneness', now with free grill

The machine uses a gentle cooking method where up to six pouches of vacuum sealed meats, seafood, vegetables or fruit can be placed into a water bath at a controlled temperature to provide proper 'doneness'.

Thu 20/06/2013 02:35:37 / Read More »

SEASONAL PRODUCTS NEWS READ ALL ARTICLES

Warmer weather a warning for retailers as seasonal slows

The Bureau of Meteorology says we can expect warmer than average days over Australia's north, south and west coasts this winter. While that's not great for seasonal appliance sales, one retailer says there are other factors at play.

Wed 12/06/2013 01:17:11 / Read More »

WHITEGOODS NEWS READ ALL ARTICLES

The Great Debate: Front Loaders vs Top Loaders

One of the major questions that retailers are asked when a customer comes into the whitegoods department looking for a washing machine is, Front Loader or Top Loader? We ask two industry experts for their thoughts...

Thu 06/06/2013 12:57:15 / Read More »

Poll

What is the best appliance brand in Australia?

ASKO

Breville

De'Longhi/Kenwood/Braun

Dyson

Electrolux

Fisher & Paykel

Fujitsu General

Miele

Nespresso

Smeg

Other


RETAIL NEWS

High profile Geelong ex-Retravision closes after almost 80 years

Former Retravision Southern chairman Trevor Elsworthy has closed his Geelong electrical retailer after almost 80 years of trading. At its height, Elsworthy's was one of the biggest Retravision stores in the Southern group.

Thu 20/06/2013 01:47:07 / Read More »

Target changing slogan to emphasise cheap pricing

Mass merchant retailer Target has lodged a trademark application indicating a change of slogan to a stylised "get more. pay less". This news was first discovered by the excellent blog TMWatch.

Wed 19/06/2013 02:14:04 / Read More »

Cream of appliance industry gathers for a winning time at Winning Appliances

Winning Appliances officially opened its flagship showroom in Redfern, Sydney last week. Current.com.au was there to capture all of the action as the who's who of the Australian appliance industry gathered to celebrate.

Thu 01/01/1970 10:00:00 / Read More »

Winning Appliances embraces a new era of retail after exceptional year

Winning Group CEO John Winning has used the launch of his new appliance showroom to send a message to his competitors: we are entering a phase of "new retail" that is not based on either online or offline retailing.

Fri 14/06/2013 12:01:57 / Read More »