Samsung NX300 camera puts Usain in the campaign
Samsung has recruited Usain Bolt to promote its new NX300 interchangeable lens camera, with the World's Fastest Man set to appear in retail stores across the country in a dynamic marketing campaign.
Thu 16/05/2013 12:00:00 / Read More »Smart Cameras need demonstrations to maximise sales: Samsung
Samsung has outlined its digital imaging retail strategy for 2013, with the brand set to focus on connectivity and image sharing as one of the key selling points for its new camera line-up.
Tue 12/03/2013 12:00:00 / Read More »Samsung launches Wi-Fi camera as part of broader connected imaging strategy
Samsung has showed off its new mid-range connected camera for the first time in Australia today, unveiling the Wi-Fi enabled WB250F compact camera, which forms part of the brand's new Smart Camera 2.0 range.
Tue 12/03/2013 12:00:00 / Read More »Panasonic Australia's product roadmap for 2013: appliances, cameras, audio
In a wide-ranging interview with Current.com.au at its stand at the Las Vegas Convention Centre, Panasonic Australia outlined its local plans for the new products announced at the 2013 International CES.
Fri 11/01/2013 12:00:00 / Read More »Hipsters' Delight: Michaels museum has the best cameras from last 100 years
Not many retailers can boast a tourist attraction from within their store, but the iconic Michaels photography centre in Melbourne can - its camera museum is outstanding.
Thu 20/09/2012 12:00:00 / Read More »After 75 years, Canon remains focused on what consumers want
Canon is celebrating two big milestones this year - 75 years as a camera manufacturer and 25 years of its dedicated EOS brand. Current.com.au spoke to the company about the anniversaries, and its continued focus on consumers.
Mon 04/06/2012 12:00:00 / Read More »New IDEAs for old PICA: 'it's not just a name change'
New IDEA CEO Paul Curtis has outlined how non-imaging companies will now be approached to join the renamed Photo Imaging Council of Australia.
Wed 23/11/2011 12:00:00 / Read More »Camera enthusiasts flock to PMA Digital Life Expo
The Digital Life Expo just wrapped up in Melbourne over the weekend and according to Peter Rose, PMA director, the camera expo set new records in terms of attendance.
Wed 09/06/2010 12:00:00 / Read More »
