Inside the HIA Sydney Home Show: Image Gallery
While the builders and specifiers were out in force at the HIA Sydney Home Show today, there were also plenty of appliance brands showing off their wares.
Fri 17/05/2013 12:00:00 / Read More »HIA Home Show gets a taste of Switzerland with V-Zug
After a run in Melbourne in April, the HIA Home Show has arrived in Sydney with builders, designers, specifiers and consumers turning out in force today for the second day of the exhibition.
Fri 17/05/2013 12:00:00 / Read More »Grundig brand reverts from Bush Australia to Beko owners Arcelik
Bush Australia has ceased distributing the Grundig brand, meaning brand owner The Arcelik Group is now free to distribute consumer electronics and appliances under this brand, in addition to its existing Beko range.
Wed 15/05/2013 12:00:00 / Read More »Cooking for cricketers? Choose seafood over duck...
UnderCurrent is always happy to see good cooking rewarded, and $7,000 worth of Beko appliances for coming up with a quick recipe seems like a pretty good reward - especially if it grabs the attention of a sporting legend.
Tue 14/05/2013 12:00:00 / Read More »Inside story on Narta's bid to set minimum advertising prices
Eight months after applying for authorisation to set minimum advertising prices on selected Beko appliances, the ACCC rejected The Narta Group's proposal. Here is the story of how that decision was made.
Mon 13/05/2013 12:00:00 / Read More »Beko beckons Mums with Look Who's Talking homage
There's no better time to launch into an above the line TVC campaign that after some bad press. So UnderCurrent doffs its hat to Beko for releasing three advertisements in support of its retailers.
Fri 03/05/2013 12:00:00 / Read More »ACCC denies Narta the right to fix Beko advertising prices
A proposal by Narta to fix advertising prices of Beko appliances has been quashed by the ACCC as it would present "a significant public detriment". Narta had wanted to set minimum pricing on Beko products for its members.
Thu 11/04/2013 12:00:00 / Read More »Camberwell winning over builders and consumers with expo approach
Camberwell Electrics has been continuing its proactive approach to generating customers, exhibiting at the Melbourne HIA Home Show last weekend. Products from Beko, Fisher & Paykel and V-Zug were the focus.
Wed 10/04/2013 12:00:00 / Read More »Beko Australia explains product recall situation to Narta members
This letter details Beko Australia's response to product recall dramas locally and in the United Kingdom. The veracity of the letter has been authenticated.
Tue 02/04/2013 12:00:00 / Read More »Beko blames dangerous product coverage on leaky lawyers
Beko Australia has blamed recent negative media coverage linking its products to the deaths of 11 consumers in the United Kingdom on a law firm creating a smear campaign to enhance any future litigation payout.
Tue 02/04/2013 12:00:00 / Read More »Beko recalls 7kg Condenser Dryer due to fire risk
Beko has recalled several models of its 7kg Condenser Dryer, sold in Victoria last year, due to a problem with the capacitor that can cause a fire risk.
Wed 27/03/2013 12:00:00 / Read More »'Totally and utterly fed up with price, price, price'
Beko MD Mike Goadby promised not to use price to sell Beko when the brand was launched in late 2011. UnderCurrent wonders just how well that is going.
Wed 13/03/2013 12:00:00 / Read More »Betta offers consumers $7,000 worth of Beko appliances
Betta Home Living is offering the chance to win $7,000 worth of Beko appliances in a new promotion endorsed by former cricketer Matthew Hayden. To win, consumers need to pitch their favourite family recipe to the former Test opener.
Mon 11/03/2013 12:00:00 / Read More »Three Beko cookers withdrawn from sale, though not recalled
Narta members have been advised to immediately cease selling three Beko freestanding electric cookers and remove them from shelves due to a fault in the supply cord.
Wed 27/02/2013 12:00:00 / Read More »After 84 years with Retravision, Cairns now has a Betta option
William and Leonie Kennedy, owners of a Retravision store that has operated for over 80 years in Cairns, and their daugher Janelle have completed the transition to Betta Stores Limited.
Thu 21/02/2013 12:00:00 / Read More »First look: Beko's Spanish-designed cooking range
Beko is steering clear of minimalist lines and stainless steel finishing with its new range of cooking appliances. The Cast Line series certainly looks different, and it's all about bringing warmth to the kitchen.
Tue 18/09/2012 12:00:00 / Read More »Beko brand awareness growing after successful Home Show showcase
Camberwell Electrics, one of the Narta members selling new Turkish brand Beko, reported strong awareness and interest in the brand at the recent Melbourne Home Show.
Thu 23/08/2012 12:00:00 / Read More »Apple, Whirlpool and Costco worth a Fortune as admired companies
Fortune magazine has released its list of the World's Most Admired Companies, with a number of well-known electronics and appliance brands taking out honours, as well as some retailers who call Australia home.
Wed 14/03/2012 12:00:00 / Read More »Introduction of Beko part of retail business model evolution: Narta
Narta executive chairman Kay Spencer has outlined the business strategy behind the introduction of the Beko brand into the Australian market which will be available exclusively to members of her buying group from this month.
Mon 09/01/2012 12:00:00 / Read More »Best of 2011: Biggest Appliance Stories of the Year
As 2011 draws to a close, Current looks at the hottest products, brands and innovations seen in the appliance category over the year.
Thu 15/12/2011 12:00:00 / Read More »Beko launches in Australia, exclusive to Narta
Turkish appliance brand Beko held its Australian launch today, with 62 products in 6 categories set to be sold in Narta stores from January 2012. MD Michael Goadby said the brand was well placed to succeed in Australia.
Tue 22/11/2011 12:00:00 / Read More »Whitegoods margins at risk of erosion similar to flat panel TVs
One of Australia's leading research groups has predicted that the whitegoods category may soon experience pricing pressure, as new players join the fold and drive down margins.
Fri 12/08/2011 12:00:00 / Read More »UPDATED: Turkish appliance giant Beko to launch in Australia
Turkish appliance brand Beko is launching in Australia, with the parent company Arcelik Group announcing that industry veteran Mike Goadby will the local subsidiary's managing director for Australia and New Zealand.
Wed 10/08/2011 12:00:00 / Read More »

