Panasonic, Samsung and Acer can have all the Olympics sponsorship they want, as Bush Australia is sending an actual athlete to the 2012 Summer Olympics in London.
Joel Milburn, who is described as being in charge of Service Operations at Bush Australia, marketers of the Grundig, Bush and iLuv brands, has been selected to represent Australia in the men's athletic relay team, presumably for the 4x400 metre event.
“Bush has been so supportive of my weekly training and to get the phone call confirming that I had made the Australian team is a dream come true for me," Milburn said, before exclaiming with all the enthusiasm of a runner at the blocks hearing the starter's pistol: "I can’t wait!"
Heats for Milburn's event will begin on Thursday 9 August 2012 in the Olympic Stadium. Everyone at Current.com.au wishes him the best.
Joel Milburn at his desk at Bush Australia.