Introducing a new cooking brand: Ele Trolux

Published on Thu, 19/04/2012, 06:56:41

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Il UnderCurrento, the Italian second cousin of UnderCurrent, thinks that if you're only going to get one thing right at a major international trade fair, it should be your brand name. Unfortunately for Electrolux, the lack of one letter from its EuroCucina stand's marque left the hosts not C-ing straight...

And up close and personal:

UPDATO: Il UnderCurrento is pleased to report that this has been rectified. Prego:




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