Fujitsu General is still Australia's favourite air

Published on Tue, 27/03/2012, 12:43:56

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By Claire Reilly

Fujitsu General has stood up to its “Australia’s Favourite Air” catchphrase, receiving the highest overall satisfaction rating in a recent Canstar Blue survey on air conditioners.

The survey took in responses from 550 consumers across Australia, asking them to rate leading brands based on value for money, after sale service, reliability, ease of use, functionality, noise and energy efficiency. Fujitsu was awarded the highest ranking of five stars across all competencies.

Kelvinator was the next most favourable brand, receiving five stars in the value for money, after sale service, reliability, ease of use and energy efficiency categories, and four stars in the remaining fields.

Daikin and Panasonic were next in line, with a mixture of three-, four- and five-star ratings, while LG and Samsung were at the bottom of the field with flat scores of three stars across all categories.

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In addition to ranking brand preferences, the Canstar Blue survey traced consumer behaviours in relation to air conditioners, showing that “64 per cent of respondents had spent more than $1000 on their air conditioner,” according to the manager of Canstar Blue Rebecca Logan.

“Our latest survey results have revealed that plenty of Australians were prepared to pay more than $1000 for an air conditioner, with many seeking a product that would be kind to their power bill. 57 per cent of respondents considered energy efficiency more important than price when deciding on which air conditioner to buy.

“We also found that more New South Wales respondents (61 per cent) valued energy efficient air conditioner units than respondents from any other state or territory. Additionally, 56 per cent of New South Welshmen utilised the timer function on their air conditioner to save money, while Queenslanders and South Australians were the least likely at 28 per cent and 18 per cent respectively.

“Baby Boomers were nearly three times less likely to have purchased an air conditioner online than Generation Y respondents (27 per cent compared to 10 per cent)”.




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