By Grant Shepherd

SYDNEY, NSW: HTC Corporation has just announced a new agreement with Synnex. The deal is set to expand its distribution and meet the growing demand for its smartphones in the Australian market.

According to the company, the Synnex agreement will expand the distribution support of HTC’s smartphones and wireless solutions. This will include credit facilities and account management, which enables it to offer improved levels of fulfilment and stock management.

Anthony Petts, sales and marketing director ANZ, HTC Corporation, commented on the new deal.

"This strategic alliance with Synnex represents a great enhancement to meet the growing demand for HTC handsets in Australia,” he said.

"Synnex’s experience will further accelerate the availability of HTC phones to Australian customers."

Kee Ong, CEO of Synnex Australia, was also very pleased with the agreement.

"We are very pleased to sign this agreement with HTC today as this marks Synnex’s first move into the distribution of communication devices,” said Ong.

“Synnex continues to expand its capability in the retail market and offers an unrivalled level of service, logistics and support to its customers. We look forward to helping HTC meet the demand for its products in the Australian market.”

The agreement is effective from 1 July 2010.