By James Wells

BERLIN: Samsung Electronics is hosting a number of high profile Australian retailers from major buying groups at the world's largest consumer electronics fair, IFA, in Berlin this week.

Samsung Electronics Australia director consumer electronics sales, Michael Richardson, has told Current.com.au he will be personally hosting a number of retailers at the event.

"Samsung is hosting a local delegation of senior managers from Harvey Norman, Good Guys, Retravision and Narta," Richardson said.

Based on phone calls made by Current.com.au, retailers expected to be included within the Samsung delegation are Harvey Norman executive director David Ackery, Bing Lee general manager Phil Moujeas, Retravision Northern CEO Phil Scarff, Retravision Western CEO Paul Holt and The Good Guys general manager Wayne Jennings.

Current also understands there will be representatives from several local subsidiaries which is likely to expected to showcase the next stage in the flat panel market including the release of OLED for several major manufacturers.

[Fri 29/08/2008 08:56:48]

BREAKING NEWS

::	Well-known appliance brands dominate design award nominations

::	Breville and Kenwood going head to head for design award

::	Consumers turn to debit cards

::	Myer's expansion plans on track

::	Move over Wii; PS3 motion controller unveiled

::	Triple Treat: World's first interactive whiteboard for 3 users

::	Grundig enters the DAB micro system arena

::	Illegal Nintendo game copiers seized

::	Myer posts 38 per cent profit increase

::	Samsung unleashes strong digital camera line-up

MOST POPULAR THIS WEEK

::	New touchscreen Lumix G2 coming in June

::	Sharp's new environmentally friendly LED TV

::	Breville expects My Kitchen Rules investment to pay off

::	Dodgy electrical retailer slammed

::	Telco carriers will soon be able to modify mobile phones remotely

HOT PRODUCTS

Saeco Xelsis - sets new standards of luxurious coffee taste and noble elegance The exquisite metal finishing on the new Saeco Xelsis is a symbol of design excellence while setting new standards in coffee taste and experience. more»

Brother releases printers that sprint New LED printers and MFC's that feature 16ppm colour printing, Brother leaves other competitors at the starting line. more»

A New standard of Kitchen Elegance Just in time for the Mother's Day retail rush, Sunbeam's Designer Series Glass Kettle, is now available. more»

Olin lets you get HD without you buying a new TV Receive all new digital and high definition channels without upgrading your television. more»